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Benny Gold

Getting It Ready

27 October 2009, 17.49 | Posted in Uncategorized |

Every season I forget how much work it takes to get the line out and into the shops. I keep expecting it to go smooth and I schedule client design projects due at the same time. Every season I am late on my design responsibilities… but it’s all worth it! I am really excited about this season. The past few weeks I have been press checking, sorting new era capsand packing boxes.

This is what putting a signature line out is all about. It’s knowing that the person behind it put time, love and sweat into every piece. Look for the new stuff to hit the shops early next week!

1 comment
  1. ok

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