It’s been almost a year since I previewed the Mash X Cinelli frame. The final production is finally here are now available in bike shops worldwide. I was responsible for the visual design and look of the frame. The custom paint and frame stickers are meant to resemble the shape of the Mash lighting bolt and give the bike a feeling of speed. Cinelli’s classic head badge worked perfect with the mash shield and I snuck one of my paper plane logos onto the bottom of the frame. It’s cool to know that all these frames are hitting the shops with a paper plane on them!

Also check out the nice nod that Cinelli gave me here - Thanks!

I recently designed a logo for a new bike shop in Long Beach, Ca. City Grounds caters to the fixed gear city cyclist, so I combined a city building with a bicycle tire as the head badge for their logo — the tire treads work well as the windows for the building. I’m drawn to logos that push the brand concept by combining two objects that don’t normally go together. Next time you’re in Long Beach, stop by the shop and have a look around.