I know Heron Preston since a big while, when he starts to live in PAris some couple of years ago. And we both wanted to work together. We finally did it, with our first STREETLOOK Video ever.

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NYC Street Looks - BKRW Fashion from Alta Media Productions on Vimeo.

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We are always trying to really push up online magazine, and not only thinking internet press as a new printed one. Video is one of the biggest key to make it happends.

Im really happy about that result. It was a great production from HERON, and a great work for Albrecht GERLACH the mad germano-brazilian photographer. Or cinematographer as Heron called him.

Heron took some backstage pictures and put it online on his blog. Check some more over there.

today, we’ve just posted on BKRW.COM the interview of ANDRÉ.

don’t go on youtube, you won’t be able to find it (before a couple of days…)

this itw was a crazy shit to do :

first ANDRE arrived really really late, and I’ve got to go…

two he was really reall tired

three it was the day of the opening of his new parisian bar (LE MONTANA), workers everywhere on the set of the shoot… people getting mad about our crew…

four spray magazine was doing a picture of him

thanks to all bkrw and spray crew to have made this possible (lolololol)

thanks also to ANDRE always calm and nice during all this time…

My handsome and very newyorker friend HERON PRESTON aka HP just did a couple of dayz ago a real cool video about all the hypee few of new york city. one the best nyc casting you could see. great faces, interesting people, good light… A great job, man!