Eddi adFunture

PUMA’s SHANGHAI ALLEYCAT RACE

eddiadfunture — Tue, 17 Nov 2009 17:12:47 +0000

Yoyo and her Bumble Bee ride.
You thought it was a photoshop when I showed this bike a few months ago, didn’t you?!

Mike Lamborn

Hugo from DAWN (GZ)

The Shanghai Alleycat was successfully completed, thanks to everyone’s support to this event. We had about 130-140 bikes out there on the streets of Shanghai racing against time that day. It was pretty fun, even if you were just there watching it as it unfolded. This Alleycat was a bit different, because we opened this event up to “anyone with a bicycle”, no matter what type of cycling you are into, you were welcome to join the race. It was able the fun, the ride, and the meet.

This nice couple took part in the race, and actually went home with 2 awards: Second Fastest Female and the Coolest Bike Award. Note the gentleman’s ride.. it was a self-built tri-cycle. In our eyes, he was cooler than the boyz with the shiny new bikes. It was great seeing folks from all walks coming together that FREEZING afternoon. Once again, on behalf of the Shanghai Alleycat crew, big thanks to PUMA for supporting us do this, and thank you very much for coming out, and let’s do this all over again soon.

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Post tags: adfunture, alleycat, fixed gear, oneway, puma, shanghai, trek

ONEWAY & adFunture for Shanghai Alleycat

eddiadfunture — Thu, 12 Nov 2009 18:55:50 +0000

As we are getting closer to the actual Shanghai Alleycat event, sponsoring brands are rolling out the goodies. None of these items are for sale, but produced to be given away to the participants and winners from the day’s race.

adFunture will be giving away 100 of these Shanghai Alleycat YOKAs to those registering to race that day.

While ONEWAY will drop its newest messenger bag item, and to start things off, 10 of these especially made variants will be awarded to the winners of the different categories in the event.

I held one of these tonight, and must say I like the quality of it.

For its regular season, I know for a fact that ONEWAY will have like 5 other colorways of this design, without the Alleycat logo and VEIL’s logo of course. I wouldn’t mind a red one myself. K, you get my hint~~

www.shanghaialleycat.com

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Post tags: adfunture, fixed gear, oneway, shanghai alleycat, trek

Congrats, Frankie!

eddiadfunture — Sun, 08 Nov 2009 16:12:28 +0000

Frank always gave me headaches whenever he want to do something “different”. It was like that since like 5 years ago. There were the 48 one-of-ones “I,WZL” figures, and then there was the 2-meters tall “Perk Pioneer“, etc, etc. Forget about pushing the envelope, I think Frank’s mission was simply to push ME.

Our usual conversation would go something like this:
Frank: How tall is this?
Me: 9cm.
Frank: I think this will look awesome if is bigger!
Me: …okay,… how big?
Frank: 2 meters.
Me: you @#@$%$@ kidding me, rite?
Frank: No. How long do you need?
Me: ….ah shit…

Frank: What’s the minimum if I give you a new graphic design to be put on this?
Me: Depends if its a single-stamp graphic or something messy like a camo.
Frank: Hmmm… let say a camo.
Me: To make it worth your while, I’d suggest 1000 pieces.
Frank: Ok. I’ll give you 48 designs.
Me: 48 designs??
Frank: Yes, but I only need one of each.
Me: you @#@$%$@ kidding me, rite?
Frank: No. How long do you need?
Me: ….ah shit…

You get the picture…..

A few months ago, another one of those emails arrived, with Frank’s name attached to it, and I knew, that very moment, “ah shit….”

After reading that email, however, my reply was short and simple: “OKAY”.

A sculpture, 7″ tall, the character involves a dragon and a rooster. Symbolic to Frank being born at the year of the rooster, and his new bride, Kim, being born in the year of the dragon. The character was designed for the two’s wedding event in Germany. And for Frank to always remember he can always have his ways when it comes to 3D sculptures, he wanted to have this character (no official name still) available to give to the guests attending to his big day with Kim.

How could I say no to this dear friend?

70 pieces produced, 2-piece rotocasted sculpture, Frank has successfully pushed adFunture into the business of producing wedding premiums. Thank you, Frank. Once again, you did it.

All kidding aside, it was our absolute pleasure having these at your wedding.
My sincere wishes to you and Kim.
I’ll see you soon in JP.

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Post tags: adfunture

PUMA Suede Classics @ SOLEGOODZ

eddiadfunture — Thu, 05 Nov 2009 17:48:00 +0000

SoleGoodz
351 Zi Zhong Lu
Shanghai, PRC

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Post tags: puma, shanghai, solegoodz, suede

REACTION Inc. (GZ)

eddiadfunture — Wed, 04 Nov 2009 17:38:57 +0000

While I was in Guang Zhou, I had the opportunity to visit one of our best accounts in the country; Reaction Inc.

Reaction Inc., headed by Bo Fung, has 2 retail stores in the city. Pretty cool stores.

Yup, it is also the official door for New Balance, Stussy, Kikstyo and Manhattan Portage.

Of course, adFunture got itself some shelf-space in both stores. With Bo Fung working hard to rep our brand in GZ, I’m sure we are on the right track.

Reaction Inc. (Flagship)
2/f No.447 Hui Fu East Road,
Yue Xiu District, Guangzhou
PRC

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Post tags: adfunture, China, guang zhou, reaction inc

Guang Zhou City snaps

eddiadfunture — Tue, 03 Nov 2009 18:13:39 +0000

I was in Guang Zhou City (Mainland China) for the weekend.
This city has been under development for so so many years, and is still moving forward.

Halloween Nite. I walked passed this old building, only then did I remember what day it was.

Have you seen this by PUMA?
Is a special edition model made for the China market in celebration of the country’s 60th birthday. Pretty neat colorway if you ask me. That red star has to be the cake topper.

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Post tags: China, guang zhou, puma

random shots

eddiadfunture — Tue, 27 Oct 2009 17:46:14 +0000

Was in Beijing for a bit over the weekend, for various reasons. Here are a few pics, will explain more later.

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Post tags: adfunture, arkiv, beijing

SHANGHAI ALLEYCAT RACE

eddiadfunture — Tue, 20 Oct 2009 16:48:58 +0000

This event is for anyone with a bicycle, no matter track bikes or fixies, if you are confident to hit up all check-points faster than anyone else, we won’t care if you ride a heavy metal broken down bike! You are welcome to join!! Forget about acting cool, just come out and play.

Some friends from other cities have already booked their flight to come to this Shanghai event. Get on it, man!

www.shanghaialleycat.com

� 2009 Highsnobiety for Titel Media. Author: eddiadfunture | Permalink | One comment | Add to del.icio.us | ShareThis
Post tags: adfunture, fixed gear, oneway, puma, shanghai, trek

Setup 1 nite before….

eddiadfunture — Fri, 16 Oct 2009 18:39:50 +0000

ICONIC-1 was used as Clot’s JUICE STAND Pop-Up Store for the past month and a half. Today, we turned it into an exhibit venue for Bee Wong’s FIRE PANDA 10th Anniversary Exhibition. This exhibition is split into 2 showrooms; ICONIC-1 Store and its next door neighbor SOLEGOODZ Sneaker Boutique. I haven’t curate an artist exhibition for a long time, about 2 years. Setting up an exhibit one night before the opening, well, haven’t done that in a while….

Bee Wong arrived this afternoon, and we immediately went to work.

K from ONEWAY came to Shanghai for our friend’s anniversary exhibition opening. I actually met both of these guys on the same day almost 2 years ago. Is nice how the three of us worked very closely ever since.

Setting up. Crack opening each exhibition pieces. We were like kids opening up our X’mas presents.

Li Ming aka DAYBREAK. Veteran FIRE PANDA member, impressive illustrator in his own rights as well.

So what does this exhibition entails? Why both Iconic-1 and Solegoodz?

Paintings and illustrations. Of course, FIRE PANDA’s forte.

Customized figures. I just can’t help myself…. Each FIRE PANDA member customized one FIRE PANDA vinyl.

Customized PUMA shoes. Thanks to the support of PUMA.

adFunture usually drop a new item in each exhibition, how can this time be different? Especially with it being FIRE PANDA’s 10th anni.

So, let’s drop the big one.
I bought a FIRE PANDA 5″ like 8 years ago. Loved it. This time around, we made it big. I mean like 14″ big.

I’ll post more images after the opening. Better yet, if you are in town, swing by and take a look for yourself.

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Post tags: adfunture, fire panda, iconic-1, puma, shanghai, solegoodz

FIRE PANDA Exhibition @ SOLEGOODZ

eddiadfunture — Thu, 15 Oct 2009 17:42:53 +0000

Don’t know where to go this Saturday afternoon in Shanghai?
Check out the exhibition of FIRE PANDA at SOLEGOODZ.

10 years into comic arts, Bee Wong and his FIRE PANDA will be celebrating at SOLEGOODZ with a handful of paintings and customed PUMA kickz.

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Post tags: adfunture, fire panda, solegoodz