Eddi adFunture

INSTAGRAM~

eddiadfunture — Tue, 07 Feb 2012 17:10:02 +0000

Finally got myself an INSTAGRAM account, and started to play around with it a bit. With my instagrams, you’ll see stuff like this~ sneakers, toys, new products by Veil, food, and, well, … ME!

Follow my posts if you are also instagram! (id: @eddiaft )

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Post tags: instagram

VEIL x Li-Ning “Mountain Soul” Series

eddiadfunture — Thu, 02 Feb 2012 10:32:08 +0000

To start things off for 2012, we got together with sports brand Li-Ning once again to collaborate on a new series. Our last sneakers project with LN released exactly 12 months ago, so this seems like the right time to drop some new ones. Taking the Chinese sports brand to a different direction, we proposed two new outdoor boots as our collaborative platform, dubbed “7-Holes Booats” and “MotoTie Boots”. For our special series, we opted to use “Mountain Soul” as the name, reflecting on VEIL’s past outdoor series products. With easy wearability in mind, we used black and beige across 4 items with a mix of nubuck leather and suede. Our graphic print was lasered in, the effect is very nice. Nothing flashy, just visible details and quality.

“Mountain Soul” Moto-Tie Boats

“Mountain Soul” Moto-Tie Boots

“Mountain Soul” 7-Holes Booats

These 4 items will drop at VEIL Taipei Store and selected Li-Ning Stores in Mainland China. Yup, these, while are limited in quantities, are not exclusive to VEIL Stores. You wanna see the exclusive editions? Will show you them a bit later.

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Post tags: boots, footwear, li ning, Sneakers, veil

Macau

eddiadfunture — Fri, 27 Jan 2012 07:54:02 +0000

Recently paid the long-overdue visit to Macau with some of my highschool friends, call it a reunion, call it a field-trip with their kids, whatever. It was fun, that’s for sure. Nothing beats meeting up with old buddies that you haven’t seen for 8 years, and at the same time, meet their kids who are between the ages of 3 to 6. The comparison you had in front of your very eyes, how you (and their dads) were and how the kids are today, is crazy. Once you were the class clown, and today you are someone’s “uncle”. It was pleasant, the kids were not as badly behave as we were when we were 6 yrs old, why? Because we didn’t have an iPad with us wherever we went back in our days!!!! Today, “i” this “i” that, is much easier to make a kid shut up for 20mins! Just turn on their iPad for them to play their Angry Bird~! And you have a 20 minutes window to chat up with your dear friends. Anyways, enough about the kids, let’s get back to the actual trip (see, kids do that to your life, a parent can make any conversions into a conversion about their kids…. haha)

SO, Macau.
That’s it, guyz, that’s all I got for ya! All I have are a few photos to show for in this wonderful gamblers’ city.

Amazing structures, mostly inside the casinos. You have your tourists locations, not that big, but historic, and very cleanly kept. You have some streetwear stores, over priced, aiming at consumers who are less aware of retail prices in other cities (or, should I say: don’t mind about the prices, since they can win/lose that amount in seconds at the nearby casinos.) And yes, I assume (this is strictly a personal guess) why Mastermind Japan has a store in Macau, 2 blocks away from a casino (fact). I visited the store, my first visit to a MMJ retail store. Very cleverly decored. The entrance was fun, definitely still aiming at people who are in the know. Anyways. Rambling on. The city is definitely a place I will revisit, and yes, bring cash.

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VEIL x adidas “Purple Swamphen” Oscillate Warm Trail Runner

eddiadfunture — Thu, 08 Dec 2011 10:46:53 +0000

Everyone struggles with staying motivated through the winter. The new adidas Oscillate Warm running shoes make it a little easier to get out there thanks to breathable CLIMAWARM™ to keep your feet warm and dry, as well as a flexible upper and heel-to-toe cushioning. With the launch of this new model, we were invited by adidas’ Germany headquarter to design a special colorway. We titled VEIL’s edition the “Purple Swamphen”.

The color palettes chosen resemble the large bird with a very loud explosive call. Evidence shows that the Romans kept Purple Swamphens as decorative birds at large villas and expensive houses. They were regarded as noble birds and were among the few birds that Romans did not eat. We chose this subject as a reminder of what’s out there in the environment, as there are so many wonderful species facing extinction, we should enjoy their existence while they last.

As part of this Purple Swamphen Pack, we are offering 3 t-shirt colorways and a VEIL backpack with matching colors. Designed for short trips, the backpack sharing the same title has multiple divisions to store your laptop, clothes, and of course, a dividable lower section for your camera, sneakers, or whatever you take with you for your route.

Expect these items to hit our Asian accounts soon. Please stay tuned to the VEIL website at http://veil.hk

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Post tags: adidas, oscillate warm, purple swamphen, Sneakers, veil

VEIL F/W 2011 Items

eddiadfunture — Fri, 11 Nov 2011 04:05:06 +0000

Apparel brand VEIL started rolling out its Fall/Winter collection. Its latest release included some seasonal basic items, which are just in time for this weather. Here are a few pieces from the recent drop.

Military Shirt L/S

Washed Denim Button-Down Shirt

SPARROW Crew-Neck Sweatshirt. As one of the brand’s key visuals, this sweatshirt only comes in grey.

CLIMAX Crew-Neck Sweatshirt

DIGITAL TRIBE Fleece Zip-Up Hoody

More items can be found at the VEIL Taipei Store and various authorized dealers.

Vist the website for more details. http://www.veil.hk

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Post tags: veil

City visits and a few pairs of kicks

eddiadfunture — Thu, 10 Nov 2011 10:16:36 +0000

Visited GuangZhou City quite a few times, mostly for work. This time I went for a buddy’s wedding, and was brought to some places I never went before, which was refreshing.

What looks to me like a space center (really, in outta space) was actually GZ’s opera house. I was amazed. I was amazed to see this as a government-owned structure.

This would make a neat office/studio.. ahem….

IFC building. So, Hong Kong, Shanghai and GuangZhou now each have their own IFC… Trying to out-do each other I see.

Amazing night view.
I’d like to go back to GZ again soon. I’m sure I missed a few beautifull venues. The food there is great as well, if you have a chance to visit China, GZ would make a neat lil’stop.

Shoes. Yeah, you guys like shoes. Let’s see what we have here.

Should I call these “dress shoes”? I don’t know what this type of shoes are called. Just leather shoes, I guess. I do like what APWS did with the blend of materials on this one though. APWS is an up and coming shoes label in Asia.

Woven Footscapes, us Asians love the Woven Footscapes. The latest collection have some nice colors, and this I like the best out of the 3. Love the leather texture on these.

I got these sent to our studio, which I found really interesting. New work by Visvim. Visvim is still pushing the boundaries, which I respect very much. I still wear my FBTs and 7-Holes Boot.

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Post tags: apws, China, guang zhou, nike, visvim

Random shots in the studio

eddiadfunture — Tue, 18 Oct 2011 10:30:50 +0000

As my girl was complaining so much, I paused on sneaker shopping for a while. A short while. Upon my return to the shopping mood, or should I say when she was in a better mood, I immediately went back and hunt down the grey SKY FORCE II Vintage that I missed when I was in Taipei. I opted for the black and red colorway when I was there, and holded out on this grey one, but then I said “no, I need the grey as well” You guys know how it is.

So, I was glad to know that a shop actually kept a pair of grey for me after I expressed my likings on one of those mico-blogs. Got it! Happy!

VEIL 2011 Fall Collection looking good in our studio. Actually a small part of the collection came in, we are expecting a bigger shipment next week. Most of the items were pre-ordered by our clients, so I am actually still waiting to see which items I’ll get to keep a piece or two for myself. I have my heart set on the denim shirts and the military shirt. Love what Suzzy did with the details. Will post up the goodies after I get proper photos.

Got gifted by Adidas, as they hooked me up with this pair of Mega Torsion Flex M. Love the leather plus performance look/feel of this. Had the urge to go running when I saw this~ but of course I didn’t go.. Thanks Gigi!

Worked with the guys at Protest Design Company again, this time on this Feather Bangle for VEIL. We released this in Mainland already, the reponse was very positive. This was only the first drop of a series we got going with PDC. Yeah, expect to see more. (That VEIL x New Era 59Fifty is not out yet~~ wait for it)

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Post tags: ADIDAS ORIGINALS, nike, protest, veil

UNDEFEATED x adidas Originals TOP-TEN

eddiadfunture — Mon, 26 Sep 2011 11:15:50 +0000

Always like what UNDEFEATED do with their collaboration designs, some more than others of course. Copped this in Hong Kong when I was back home last month. The TOP-TEN model from the adidas Originals B-Side Series, and this was designed by UNDFTD. Black and white made it easy to wear on a more often basis, and the use of extoic skins added the magic. Nothing too crazy, but nice enough, and most definitely cool enough for my taste.

This week we started our work on the VEIL x Adidas project as well. Well, should say “start”, it started quite a few months ago actually, there’re much more to be done until we show you what we made. This is quite exciting for our team. Stay tuned if you like what VEIL has done so far.

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Post tags: adidas, b-side, top ten, undefeated

MILTON by Oliver Hibert

eddiadfunture — Thu, 22 Sep 2011 10:05:13 +0000

The fall season is upon us, and is time to release some new goodies next month. For designer figures collectors, New York Comic-Con is just around the corner (Mid-Oct). adFunture will release the original vinyl designed by American creator Oliver Hibert.

Titled “Milton”, this character originally seen in London’s DesignersBlock back in 2008. That was when Oliver’s work for DesignersBlock at London’s Design Week was short-listed and exhibited in the “Designs of the Year Show” at the London Design Museum.

I was in London for adFunture London Guerilla Store around that time, when I saw Milton sitting on a huge outer wall of a building (didn’t know where I was). Came back to the hotel, and successfully dug up who designed Milton. Milton led me to Oliver’s world of art, and I was instantly impressed. I’m sure you’ll like Milton too.

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Post tags: adfunture, nycc, oliver hibert

Undefeated Clydes

eddiadfunture — Mon, 19 Sep 2011 10:22:05 +0000

The UNDEFEATED x PUMA Clydes were officially released in Mainland China yesterday, finally. Shanghai and Beijing were the only 2 cities that had stocks to offer. I went to the launch event to check them out, and also took a look at the Clyde Exhibition PUMA had arranged at the venue. The UNDFTD Clydes are nice, there’s no question about that. 8 styles were available, and I could have walked out with at least 3 styles (black, white and beige, with the olive colorway being my fourth choice) if I was in a buying-mood. Respect to UNDFTD for their choice of colors and materials chosen. Check out some of the photos I took. Quite random though.

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Post tags: clyde, puma, undefeated, undftd