With the upcoming highly anticipated release of the Concepts x New Balance “Freedom Trail” pack collaboration, we decided to throw a little pre-release party at Club Sanctuary in Boston. The turn out was amazing and the legendary Bounce Master Dj Doo Wop and Boston’s own Brek.One tore the spot down. Big shouts the New Balance team for holding us down, Paulina @ Sanctuary, Frankie, Brand Nation, Brek.One and Doo Wop (BSA 2010!) for the great night.

Remember: The Freedom Trail pack will be available 11/27 (Black Friday)

Jeff & Todd

Brand Nation holding it down

Friends from the other Boston shoe brand showing their support (as always!)

Dj Doo Wop & Brek.One

Kinda Dusty Crew

Hey! Paulina of Sanctuary

Chris One & Hollywood Pete

Stebs and Point

Fresh and his homie

Lauren of NB with her husband and Friend

With the Bounce Master Doo Wop (Follow him on twitter @DJDooWop)

Deon, Lou, Chedda and I though I knew this guys but his emo hair is throwing me off

Lovely ladies of New Balance

Brek.One tore it down

With the Evil Genius Greeeeeen Lantern

Wop killed it

You ever had a good idea? Probably not as good as this one.

My good friend Chris Lee from CtotheJL and Good Wood blessed the kid (literally…) with 3 exclusive laser engraved Jesus pieces. Now, I’ve had these for a few weeks but been hadn’t had the chance to post them— I’m usually faster than that!

Peep the ultra limited red joint— fire (not in a sacrilegious way obviously)…

Hit Good Wood and CtotheJL for the scoop on how you could be saved.

Thanks Chris!

http://usershare.net/fyo137vkgvgo

As Detroit’s ambassador Ro Spit releases his dynamic introduction to the hip hop world, The OH S#!T Project sponsored by Burn Rubber x Acapulco Gold on November 10th; you can get a sneak preview with “#1″ produced by Frank The Butcher featuring Curt@!n$ (Indpendent), Big Sean (Def Jam/GOOD Music), and Bun B (Rap-a-Lot/ UGK Records/Asylum). The project will be available for download in addition to limited collectors packs sold in Burn Rubber which will feature a hard copy, Burn Rubber x Ro Spit hats, and “Ro Knows” t-shirt.

My man Curt@!n$ came to Boston for a show on Saturday. Big shouts to my man on his grind.

Peep his site and his new single “Mode”.

“Ehhhhhh!!”

It was an honor to be invited to interview and moderate a Red Bull Music Academy session that featured the world champion dj (and 4th Beastie Boy) and all around good guy, Mix Master Mike. Big shouts to Jay and Jeff.

Side Bar: I love sweet potato fries.

Jay Z, Wale, Nerd and J.Cole had a stop on the Blueprint 3 tour in Providence on Saturday. Great show and great seats thanks to my man Wale (and thanks for the shout during your show!).

Do you know what happens at a Hov show? Hits after hits after hits… a break… then more hits…!

Wale rocking his Gore-Tex MT580

She’s a big fan of Jay Z— but she still likes me more.

Posted up in the lobby

D.P., W.I. and F.T.B.

Hov and “For Real”

Roc Nation’s J.Cole

Fin.

To celebrate the east coast launch of the 686 / New Balance collaboration we threw a little “get to together” at Concepts. Big thanks to Lauren, Lou, Jenn, Kristina and Allison of New Balance and Kristin of 686 for making this happen.

Pete with number 22 and 96 on the official “What White People Like” list. Ok…22 is “microbreweries” but the list maker needs to research how white people react to PBR… incredible. New Balance should definitely be higher on the list too. Just my own observations….

Fresh had to put the “swoosh” away for the event. Wasn’t too happy about it either

This is how I feel right now.

I live in the world of premium denim, tier zero sneakers and thousand dollar outerwear…

…. but I remember a world that was simple…

A world where a fresh pair of Timbs, a thick (you know the exact version I’m talking about) Champion hoodie, and an army M-65 was being dipped. I walked my city at all hours of the night with a Jansport normally filled with mixtapes (not mix-CDs), a black book (a graffiti sketch book) and ultra flat black Krylon spray paint. Where I was never without my Sony Walkman, box cutter and just enough money to barely eat. All we did was hang out, paint and talk shit.

Nas’ Illmatic was my religion and Carhartt was my garb. My way of life was bombing freight trains and roaming the darkest parts of my city. The Source Magazine was the map to the promise land and the Nike Air Force One was yet to be available to anyone that wanted to be cool.

My youth was about discovering the new and the next, not reliving a previous trend. It was about living what you believed and finding your voice. It was about dissecting your favorite album word for word and line for line reading every single production credit and liner note.

This is when being “you” meant something…. being “myself” was mandatory…. and “biting” wasn’t aloud.

Basically the opposite of today.

Working as the brand manager of Concepts is not always an easy job but the percs of the job is being able to partner up with major brands to create something new. New Balance, Clarks, Red Wing, Sorel, Nike, Mitchell & Ness, Canada Goose and Timberland are some of the companies I have had the pleasure of working with but more importantly, learn from. I look forward to showing the world what we have been up too. Stay tuned….

I’m especially proud of this project here.

All black everything…..

Peep the info below . Available Friday, October 23rd.

—
Concepts presents “Con-Ops” Collection with Timberland and Mitchell and Ness

Concepts will be launching their first project under their military inspired “Concepts Operations” line on Friday, October 23rd, 2009. The first drop from the Con-Ops Collection will be a 6″ Timberland Field Boot which is inspired by covert military apparel utilizing all black technical materials. The boot construction includes “Ever-Guard” leather, the state-of-the-art cut-resistant material SuperFabric® on panels, abrasion-resistant rubber coated toe, Gore-Tex waterproof lining, and an outsole which is made with “Timberland Pro Rubber” that is puncture-resistant. Accompanying the boot release will be a Con-Ops x Mitchell & Ness knit winter cap, fitted cap and tee shirt, in 2 colors, which will be released in limited numbers.

Available at:

Concepts | Boston
St. Alfred | Chicago
Burn Rubber | Detroit

Concepts
37 Brattle St.
Cambridge, MA 02138

www.CNCPTS.com

The homie Neal Santos of Team Works has recently launched the revamped Team Works site.

Check it out here