I grew up 50 miles west of metro Boston in a city called Worcester, MA. Just to clarify, Worcester is not a suburb of Boston in the literal proximity sense, or in the “green grass & white picket fence” sense of the word. My hometown was the stereotypical urban experience that would either sharpen your sword and harden your armor – or break you down if it got the best of you.

Elementary school is when I began to take notice to what the older guys in my neighborhood were wearing. They became the bar and were clearly influenced by hip-hop culture, which was the native language of my 4-block radius. Inner city Boston was notoriously known for their loyalty to the trefoil and that radiated up the Mass Pike through friends, family or visits to the nearest “big” city.

The swoosh’s stronghold wasn’t fully developed yet and it was a common occurrence when an older brother or cousin would try to deter you (sometimes with threats and intimidation) away from anything that didn’t bear 3 diagonal stripes secured to its sides. My first memories of A-Dogs (a Boston term for adidas way back) were the obvious Superstar popularity of the early and mid-80s. As much as I appreciated the shell toe it really didn’t move me – I wore them but was one step outside of the age group that really wore them.

Like any northeastern city, there was a hustling and drug dealing culture that fueled the neighborhood’s fashion sense. Dealers were decked in the latest and greatest regardless of the price tag. The one shoe that was introduced to me as a direct result of this illegal fashion show was the adidas Forum, a basketball shoe that was applied to a street life uniform even when worn hanging out at the schoolyard courts.

One day, around 1990-91 (estimated – hard to know at this point) I noticed some hustlers wearing what seemed to be high Forums that were a tonal navy blue with a “crest” embroidery on the ankle and tongue. A small detail that might have went otherwise unnoticed by most people – but to me they epitomized hood luxury at an unheard of hundred some odd dollars at retail. I was instantly infatuated with the shoe, mostly for what this shoe represented – elevated status.

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adidas Originals Forum “Crest” HI are avialble 12/3 on BoylstonTradingCo.com

RSVP: www.superfunboston.eventbrite.com

To say that Run-DMC changed the game is a bit broad. First you need to identity the sport. Is it hip-hop? Or better yet, music in general? Is it Fashion? Is it the sneaker industry? All of the above.

Run-DMC and Jam Master Jay hailed from the Hollis section of Queens NY and took the world by storm. They became the global ambassadors for not only rap music but also for introducing a style of fashion that began as their neighborhood uniform and made it a universal staple.

The Adidas Superstar was originally released in 1969 but it wasn’t until Run-DMC released the ‘My Adidas / Peter Piper’ 12” single in 1986 that there was an official connection between footwear sales and inner city popularity. Legend has it that some Adidas executives were invited to a Run-DMC concert at Madison Square Garden and witnessed a sea of kids lift their unlaced Shell Toe’s in unison on command.

The rest is history.

Adidas has released a limited edition Superstar 80 in recognition of the 25th anniversary of the Run-DMC classic ‘My Adidas’.

The shoe features Run-DMC logos, “1986” embroidered on the heal, 3m reflective stripes, premium leather and a tribute to the late great Jam Master Jay on the back tab.

An amazing shoe and an even more amazing tribute.

Thanks Adidas.

Very cool gift from Adidas.

The classic Adidas Campus returns for the “Back To Campus” campaign.

Packaged in a huge hollowed out composition notebook with Adidas branded pencils, pads and eraser, it makes me feel like I had a class to skip!

Shouts to Adidas and DJ Clark Kent

Ok.

These are AMAZING.

As retro obsessed the sneaker head culture is, my love for sneakers was built on current models. This EQT Zero by Adidas brings me back to that early feeling of discovery and appreciation for new technology. Light, comfortable and they look great. All the ingredients for a happy Frank.

This shoe is a sleeper in every sense of the word. No major push, no major out cry BUT the people that know KNOW.

Big up all my friends at Adidas. Great job!

I almost forgot that I went to Los Angeles for a reason.

Roscoe’s Chicken and Waffles!!

Well that and the Adidas / David Beckham party. So after I indulged in what seemed to be the oddest combination of foods (fantastic by the way), it was time to head out to the event. And yes I put syrup on my chicken.

The party was what I imagined a Los Angeles party to be… celeb city. Quincy Jones and his daughters, Snoop Dogg, Ben Stiller, Anthony Michael Hall (16 Candles? Ask Deon), Mister Cartoon, Ciara, and Eva Longoria were a few of the notables that were there to support David Beckham. Dj Muggs and a trumpet player provided the music and there was paparazzi outside the club in trees, under cars and in disguise. Big shouts to Lucci and James Bond for taking care of us.

With David Beckham and James Bond of Undefeated

With Deon and Uncle Lucci. I think Lucci is the closest thing I ever had to an uncle. He’s an O.G., design genius, and has infinite insight. Thanks for the love Greg!

I lost Deon in the crowd and when I realized it I headed to the bar to find him. The bar is like the customer service counter at Caldors. When you loose someone you automatically head there in hopes of reuniting. I didn’t mean to interrupt his conversation with Eva Longoria. Sorry.

After the Adidas event we rolled to a spot where Romanelli was hosting an art show. First thing out of his mouth was “where’s Fresh?”

Pilot x Romanelli

The Butcher, The “other” Butcher, and Lupe Fiasco

This is the interview we did with House of Pain after our super successful Adidas Campus launch at Concepts.

A lot of history in the room, H.O.P., Dante Ross, Ill Bill, Slaine and Slick… It was a blessing to have everyone there at the same time and another blessing to rub elbows with legends.

Peep video below.

HOUSE OF PAIN & ADIDAS Campus 80 Sneaker Release: St. Patty’s Day from Peter Dudgeon on Vimeo.

Yes we did!!! Connect the dots…Concepts…Boston…Adidas….House of Pain…….ST. PATRICK’S DAY…nuff said. Bodied it.

Check out the madness here!!

Let’s be for real.

When you think of Boston, you can’t help but to think of it’s legendary St. Patrick’s Day events, parades and drink-a-thons. If the soundtrack for the Puerto Rican Day Parade was Hector Lavoe, Marc Anthony or maybe Big Pun or Fat Joe… St. Paddy’s Day’s anthem would be House of Pain’s “Jump Around”. I dare you to argue that.

So being in Boston I thought it was only right to unify all those elements into something that made the locals get rowdy and spill their drinks. Oh, wait… that’s normal!

On Tuesday, March 17th, House of Pain (all 3 members) will be at Concepts to launch their Adidas Campus colab designed by Danny Boy (with the rest of La Coka Nostra on hand).

We are also raffling off 5 authentic Adidas Celtics jerseys custom made for the launch. I would tell you how many were made but the number is so small you’d get mad at me!

Come down and meet the band, get a drink, cop a shoe, win a jersey… put on some shit kickers and kick some shit…. and enjoy what the Irish gave the world… St. Paddy’s Day!!!