We wanted to present you the text that illustrates our new spring-summer 2010 collection.

The line has taken its origins through the psychelic words of Mike McClure’’s “Peyote Poem”, poetical story of a drug experience, leading figure of Sixpack new journey.

This preface was written to explain our approach, references and give keys for a better interpretation of the collection.

The whole collection will be available online at the end of the week.

Enjoy.

In the desert, at night, it is cold.
During the day, it’s bright sunny.

Desert is scary. And attractive.
Music from geographical mermaid, many Ulysses went there, to never come back, caught in mirages.
Desert is an ordeal. If you ever come back from it, you are completely transformed.

Universal myth, den of mystiques since ancient Egypt, the way Saint Anthony did it in his cave in the Thebaid.
Hollywood mythology, desert is the frontier, not the Far West for cowboys but the Wild Wild West for gold diggers.
An experience with no guarantee to come back.
You go there soul searching, without necessarily finding answers.

Set off like Jim Morrison before making The Doors, the Oliver Stone’s way, or like young hippies in Zabriskie Point by Michelangelo Antonioni, this is the solar face.
The lunar face: the Charles Manson Family’s ranch in Death Valley, or the Hell’s Angels dens like in Mad Max, far from the standard world.
Experiences and meditations for some of them, a sanctuary far from the civilized world for others.

Mystique and violence, a haven or a corpse.
Sand immensity free of human trace, the country of lost order and reversed values. Adoptive country for all counter-cultures. Knowledge from the abyss. The hotbed of the occult.
Two guides for us in this immensity: Kenneth Anger and Alejandro Jodorowski.

Two beacons in the dark of night, for a trip to hell. Two enlightened people towards the Light.

At the heart of darkness, stars speak to us. When lost, it is necessary to decipher hidden letters, concealed numbers and figures of dropped science. Satan and Kabbalah, Lucifer and the tarot.

Maelstrom full of confusion, jumble of misunderstood symbols for a novice and warnings that only insiders crack.

A heaven of signs and codes from a road beyond Good and Evil, taken with eagerness by National Forest, PMFKA, La Boca, Gasius, Bus and Sanghon Kim.

The kingdom of a world without any rules, set on other frequencies, like the Super Soul radio frequency accompanying Kowalski in his road movie to death.
Vanishing Point.

Vanity, everything is vanity, you only get it in the desert. Reduced to the essence, nothing superfluous can resist to it. The body and its skeleton, far from the pleasures of life, Sixpack kept looking and finally found itself. The pith and marrow.

Print is dead.
A shriek like a Neil Young’s riff in the night.

Bareness.
And Cody Hudson at the height of it.

We are very pleased to share with you the official trailer of  our first movie “It Was On Earth That I Knew Joy” directed by Jean-Baptiste de Laubier.

The movie will be presented on February 20th 2010 at SCION Gallery (Los Angeles) in an exhibition curated by Sixpack France.

Sixpack France is very pleased to announce the projection of its first short movie “It was on earth that i knew joy” directed by Jean-Baptiste de Laubier, on February 20th 2010 at Scion Gallery (Los Angeles), on the occasion of an exhibition of the same name.

« It was on earth that i knew joy » is similar to theses stories where everything seems to happen naturally.

A statement of the obvious for so long contained within us and finally granted…

Sixpack France has always felt close to the Seventh Art.

Our label has grown, influenced and immerged by the aesthetic of experimental or avant-garde film makers such as Alejandro Jodorowski, Michelangelo Antonioni, Kenneth Anger…and obviously Chris Marker.

But Cinema was still a blank media, a new world for us to explore …

The impulsion was to transgress our own limits.
As usual, never press the STOP button.
Challenging ourselves and add a new art sphere.

The film appeared as the natural progression of our « Past, Present, Future » collection, a travelling line through images, already dedicated to Chris Marker’s SCI-FI LO-FI movie “La Jetée”.

An obvious epic with Jean Baptiste de Laubier, DJ and producer (Para One), graduated from la FEMIS, who carried his first videos to Chris Marker’s house at 19 year-old.

The movie will be presented as a private projection at the famous SCION gallery in Los Angeles on February 20th 2010.

On this special occasion, Sixpack France will invite several artists all coming from the international modern and contemporary art scene to create an authentic interpretation around the movie.

Akroe, Honet, Ill-Studio, PMKFA, Jonathan Zawada, Brigitte Sire, Neil Krug, Steven Harrington, Justin Krietemeyer, Daniel Sparkes, Cody Hudson, Russel Maurice, Mark Owens, Seb Jarnot, Sanghon Kim, Museum Studio, Piotr Lakomy, Lowrider, Partners & Others, Faker, D.I.Y, La Boca, Neil Doshi, Benbo George, House of Kids

Fifteen posters and ten totally new installations will be presented.

“IT WAS ON EARTH THAT I KNEW JOY”
Exhibition from February 20th to March 13th, 2010
Opening reception February 20th, 2010 at 7pm

Scion Installation L.A.
3521 Helms Ave (at National)
Culver City, CA. 90232

Our new Spring-Summer 2010 catalog just hit our office today.
We could not wait more to skim through it…

The catalog is a beautiful 142 pages book, format 22×30 cm, entirely printed on recycled aged paper.
The idea was to create a kind of old cursed shamanist book found in the desert…more than just a classical workbook.
The layout has been art directed by our friends from National Forest design studio (Justin Krietemeyer & Steven Harrington).

This “PEYOTE POEM” book is an aggregate of designs, artworks and clothes all coming from our soon-available SS10 collection.

The catalog also includes a collection of photographies shot by brillant American photographer Brigitte Sire as well as the collection media plan realised by Cody Hudson, Justin Krietemeyer and Steven Harrington.

An exclusive 83 x 53cm printed poster designed by Cody Hudson is also attached at the end of the book.
Titled “DEAD HOMMES MCMLXVIII”, this kind of Sixpack flag, mixes psychedelic elements to the US Stars and Stripes.

For design lovers, impatient clients and book amateurs, the catalog is from now available on our online shop.

The collection will be available mid February.

More below some images of the book.

THE BOOK
ART DIRECTED BY NATIONAL FOREST

CODY HUDSON POSTER

We are proud to see the Arctic Monkeys drummer Matt Helders once again rocking a Sixpack x ill-Studio tee shirt.
The band will be playing in Montpellier, South of France this week end.
Our team will probably have a stop by there !

Huh magazine is an interesting British magazine which focuses mainly on Art, photography, music and publishing…

Sixpack France art director Lionel has been invited to answer to a a few questions about the launching of the label …

Please click on the image to read the interview.

Thanks to Jack !

Sixpack France will present its Autumn-Winter 2010 “Synesthesie” collection at Capsule (Paris) and SEEK (Berlin).

We kindly invite you to visit our booth.

SEEK (Berlin)
January 20-22, 2010
SEEK @ PREMIUM INTERNATIONAL FASHION TRADESHOW
Luckenwalder Straße 4-6
10963 Berlin | Germany

SEEK brandlist :

A LIFE NYC, CIRCUS & CO, DODICI BIKES, GOURMET, HOMECORE, INA SEIFART, JOSHUA, MARTINE VIERGEVER, NEVER SLEEP, NORSE PROJECTS, OUR LEGACY, POP CPH, SANDQVIST, SIXPACK FRANCE, SOPOPULAR, SUPER 123, THOKK THOKK, VEJA, VIBE JOHANSSON, WHYSZECK, ZURIICK…

Capsule (Paris)
January 22-24, 2010
LE MARAIS
10-12 Rue du Parc Royal
PARIS 75003 | France

We are pleased to invite you to Sixpack France online sale.

We offer 50% off on a large selection of items.

Please click here to discover our offers.

Happy new year 2010.

MEN LINE

Tee-shirts, shirts, sweatshirts, knitwears and jackets.

-50% -80%

www.sixpack.fr

WOMEN LINE

+41, Erosie, Parra, PMKFA, Morning Breath, Ill-Studio and more.

-50%

www.sixpack.fr

We are pleased to present you Sixpack France Spring-Summer 10 Collection Video Trailer.

Titled “Peyote Poem”, the line takes its inspiration from the wild desert landscapes.
Four guides for us in this immensity : Kenneth Anger, Alejandro Jodorowski, Michael McClure and Carlos Castaneda.

Collection available online on February.

This poem written by Michael McClure has inspired our Spring Summer 2010 collection
It talks about hallucinatory drug experience, the peyote is a form of mescaline that we could find in the Californian desert.
More to come soon.

Clear — the senses bright — sitting in the black chair — Rocker –
the white walls reflecting the color of clouds
moving over the sun. Intimacies! The rooms
not important — but like divisions of all space
of all hideousness and beauty. I hear
the music of myself and write it down
for no one to read. I pass fantasies as they
sing to me with Circe-Voices. I visit
among the peoples of myself and know all
I need to know
I KNOW EVERYTHING! I PASS INTO THE ROOM

there is a golden bed radiating all light
the air is full of silver hangings and sheathes
I smile to myself. I know
all there is to know. I see all there
is to feel. I am friendly with the ache
in my belly. The answer
to love is my voice. There is no time!
No answers. The answer to feeling is my feeling

The answer to joy is joy without feeling

The room is a multicolored cherub
of air and bright colors. The pain in my stomach
is warm and tender. I am smiling. The pain
is many pointed, without anguish
Light changes the room from yellows to violet!
The dark brown space behind the door is precious
intimate, silent and still. The birthplace
of Brahms. I know
all that I need to know. There is no hurry
I read the meanings of scratched walls and cracked ceilings
I am separate. I close my eyes in divinity and pain
I blink in solemnity and unsolemn joy
I smile at myself in my movements. Walking
I step higher in carefulness. I fill
space with myself. I see the secret and distinct
patterns of smoke from my mouth
I am without care part of all. Distinct
I am separate from gloom and beauty. I see all.

_______________________________________

(SPACIOUSNESS

And grim intensity — close within myself. No longer
a cloud
but flesh real as rock. Like Herakles
of primordial substance and vitality
And not even afraid of the thing shorn of glamour
but accepting
The beautiful things are not of ourselves
but I watch them. Among them.

__________________________________________

And the Indian thing. It is true!
Here in my apartment I think tribal thoughts.)

___________________________________________

STOMACH!!!
There is no time. I am visited by a man
who is the god of foxes
there is dirt under the nails of his paw
fresh from his den
We smile at one another in recognition

I am free from time. I accept it without triumph

— a fact

Closing my eyes there are flashes of light

My eyes won’t focus but leap. I see that I have three feet
I see seven places at once!
The floor slants — the room slopes
things melt
into each other. Flashes
of light
and meldings. I wait
seeing the physical thing pass
I am on a mesa of time and space
! STOM-ACHE!
Writing the music of life
in words
Hearing the round sounds of the guitar
as colors
Feeling the touch of flesh
Seeing the loose chaos of words
on the page
(ultimate grace)
(Sweet Yeats and his ball of hashish.)

_________________________________

My belly and I are two individuals
joined together
in life.

__________________________________

THIS IS THE POWERFUL KNOWLEDGE
we smile with it.

___________________________________

At the window I look into the blue-gray
gloom of dreariness
I am warm. Into the dragon of space
I stare into clouds seeing
their misty convolutions

The whirls of vapor
I will small clouds out of existence
They become fish devouring each other
And change like Dante’s holy spirits
becoming an osprey frozen skyhigh
to challenge me.