Nike has found a new way to take our money. I'm not talking about another $100 sneaker drop, but the label's latest piece is very much inspired by its one of its many famous shoes.
Behold: the Nike Air Max 1 '86...wallet.
The Nike Air Max Wallet looks exactly how it sounds: a wallet resembling a Nike Air Max sneaker. Particularly, Nike's Air Max 1 "Royal" shoe serves as the main inspiration for the Swoosh's new money holder.
With a polyurethane and nylon body, Nike's wallet borrows some distinct Air Max sneaker elements, like its buttery blue Swoosh and smooth two-tone upper. The accessory even features the "Big Bubble" design.
As for its capabilities, the Nike Air Max Wallet offers up a sleeve for cash and slots for your cards. Finally, a bright blue Nike logo tops the simple wallet, which will cost you $120 less than the Air Max 1 sneaker (the wallet will retail for just $30, which leaves you plenty of cash to put inside it).
Nike's Air Max 1 '86 wallet is currently floating around the internet, stirring up divisive reactions. Some commenters have voiced how the Nike wallet is an idea "stolen" from independent artists known for making wallets out of preloved Nike sneakers prior to Nike's effort.
On the other hand, there are Nike fans who quite literally want the sportswear brand to "take their coins" in exchange for the newest accessory, which is admittedly a Swoosh lover's dream come true.
Nike's Air Max 1 '86 Wallet released on Nike's website and sold out in the same breath on March 26, a.k.a. Air Max Day 2024. Sounds about right.
There are apparently more Nike sneaker wallets where that came from, by the way. It seems the Swoosh has also prepped a Nike Air Max 90 and Air Force 1 wallet, expected to follow the Air Max 1 rendition.
The Nike Air Max 1 sneaker has undergone quite a few changes here lately, from slide-ification to a thick Jacquemus spin. Now, the icon is getting turned into a cash carrier, a fitting turn for one of Nike's most profitable shoe silhouettes.
