Highsnobiety
puma

The Year PUMA Sharpened Its Claws

2024 was the year that PUMA bit back — hard.

  • Sneakers

Highlights

  • Saucony Quietly Had a Huge 2024 — It's About to Dominate 2025

    • Sneakers
  • This Is the Golden Age of Old Folks Selling New Clothes

    • Style

Latest News

  • Helmut Lang Isn't Peter Do's Fault

    • Style
  • Addison Rae & Vaquera Gen Z-ified Y2K's Best It-Bag

    • Style
  • The Next German-Made JJJJound x adidas Shoe Is a Real Star

    • Sneakers
  • FIFA Strike Gold with Tiffany & Co.

    • Sports
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  • Why Is UNIQLO the Anti-Fast Fashion Fast Fashion Brand?

    • Culture
  • Zellerfeld Made the 3D-Printed Nike Air Max of the Future

    • Sneakers
  • This Is the Golden Age of Old Folks Selling New Clothes

    • Style
  • The Brand-New Biggest-Ever Louis Vuitton Store Is Also So Much More (EXCLUSIVE)

    • Style
  • Football Is More Fashionable Than Ever, Both IRL & In The Virtual World

    • Style
  • From ASICS to HOKA, Browse This Week’s Best Sneaker Releases

    • Sneakers
  • What Is Dior Men's Without Collaborations?

    • Style
  • The World's Biggest Fashion Retailer Is Spreading Avant Genius to the Masses

    • Style
  • The Year PUMA Sharpened Its Claws

    • Sneakers
  • The Dawn of Dad Swag: Here’s How You Can Rock the Look This Season

    • Lifestyle
  • A Watchmaker and a Perfumer Walk Into a Bar

    • Beauty
  • Birkenstock Stands Tall Atop Its Legacy

    • Sneakers
    • sponsored
  • Takashi Murakami's First-Ever Footwear Brand Is Fittingly Flowery (EXCLUSIVE)

    • Sneakers
  • Watch Out Jordan Brand: Fear of God & adidas Are Coming For the Throne

    • Sneakers
  • Your Declassified LAFW Survival Guide

    • Style
  • Ganni's Next New Balance Sneaker? A Super Chunky (& Shiny) Running Shoe

    • Sneakers
  • Arc'teryx's First-Ever Print Is a Very Arc'teryx Take on Camo

    • Style
  • 10 Years Later, Anti Social Social Club Has Never Been Stronger (EXCLUSIVE)

    • Style
  • Timberland’s Most Iconic Boots Keep Getting Bigger, Puffier & Warmer

    • Footwear
  • A Creative Footprint: For Taofeek Abijako and Quil Lemons, Legacy is Built One Step at a Time

    • Footwear
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  • Sandy Liang's Subus Are Spared No Bow

    • Style
  • Brilliant Japanese Retailer BEAMS Finally Sets up Shop in America

    • Style
  • HOKA's Techy Trail Shoe Has Never Been More SATISFYing

    • Sneakers
  • Aries Turn Salomon's Trail Clogs Into Full-Blown Technical Sneakers (EXCLUSIVE)

    • Sneakers
  • Junya Watanabe Made The North Face's Classic Jacket Luxurious (& Leathery)

    • Style
  • Pharrell Has the Fountain of Youth in His Hands — His evian Bottle, Too (EXCLUSIVE)

    • Style
  • Nike's Gorgeously Aged Jordan 1 Is a Rare Air Beauty

    • Sneakers
  • A Certified Jordan Classic Returns In Scrumptious "Bred Velvet"

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  • Awake NY & Coca-Cola's Capsule Collection is 'The Real Thing'

    • Style
  • Diesel Accessories Are The Icing On The Cake

    • Watches
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  • Even Skaters Love adidas’ Hottest Sneaker 

    • Sneakers
  • ASICS' Luminous Dad Shoe Is Pretty Trippy

    • Sneakers
  • Designer Clothes as... Designer Bags?

    • Style
  • Salomon & Boris Bidjan Saberi's New Futuristic Bouldering Shoe Goes Hard

    • Sneakers
  • That One Margiela Artisanal Collection Is Everywhere (Again)

    • Style
  • Moncler & Burberry, Two Titans of Outerwear, Could Come Together. Should They?

    • Style
  • A Two-Century-Old Fashion Brand Remade the Carhartt Jacket in Its Image

    • Style
  • A Legend Reborn! Wu-Tang's Iconic Nike Dunks Are Officially Back

    • Sneakers
  • Tinashe’s Tips To Match Her Freak…ishly Good Skin

    • Beauty
  • Saucony Quietly Had a Huge 2024 — It's About to Dominate 2025

    • Sneakers
  • Nike’s Most Classic Runner Is Now Its Most Technical

    • Sneakers
  • As Piet Proves, Oakley Is Much More Than Glasses & Shoes

    • Style
  • BAPE Made an Extremely Unlikely adidas Sneaker Ridiculously Fly

    • Sneakers
  • A Decade of Musical Magic with Ichon & Dr. Martens

    • Footwear
    • sponsored
  • The Next Big Bottega Bag? Richard Scarry's 'Busytown'

    • Style
  • adidas & Moon Boot Frankenstein'd a Truly Massive SneakerBOOST (EXCLUSIVE)

    • Sneakers
  • Inside the Big, Beautiful, 300-Page Book of Stone Island (EXCLUSIVE)

    • Style
  • How to Heat up adidas’ Hottest Sneaker? Make It Outta Mohair, of Course

    • Sneakers
  • How to Make the World's Best Sneaker? We Asked ASICS and HAGEL

    • Sneakers
    • sponsored
  • Etched Denim, a G-STAR Collection Inspired by Rembrandt

    • Style
    • sponsored
  • Yes, CARRER Has High-Profile Founders. No, CARRER Is Not a 'Celebrity Brand'

    • Style
  • Forget Dadcore — Bradley Cooper Is Dressing Like His Daughter

    • Style
  • Marni Made a New-School G-Shock Feel Terrifically Old-School

    • Watches
  • From Nike to New Balance, Browse This Week’s Best Sneaker Releases

    • Sneakers
  • Jaden Smith’s Harper Collective Isn’t Playing Around

    • Culture
  • Nike's Effortless Barn Coat? Swoosh Workwear Does It Again

    • Style
  • Lardini Wants You To Forget Everything You Know About Formalwear

    • Style
    • sponsored
  • Junya Watanabe's Mega-Metal HOKA Mule Is So Punk

    • Sneakers
  • Studio Nicholson & the Power of Paraboot (EXCLUSIVE)

    • Sneakers
  • What If the World's Greatest Fleece Was Right Under Your Nose?

    • Style
  • MM6 Maison Margiela Just Dropped the Season's Funkiest Dr. Martens

    • Style
  • NOAH's Reimagined Barbour Jackets Are Flawless & Fuzzy

    • Style
  • David Beckham Spent Two Years Perfecting His New adidas Shoe (EXCLUSIVE)

    • Footwear
  • 107 Years on, How Is Converse's Chuck Taylor Still the Youth Culture All-Star?

    • Sneakers
  • adidas' Revived Basketball Shoe Remains Clean & Classic 40 Years Later

    • Sneakers
  • adidas' Scaly Superstars Are Ready for the Year of the Snake

    • Sneakers
  • Rick Owens & Moncler Are Over Coats — They’re Making Cocoons

    • Style
  • A$AP Rocky Dressed as A$AP Rocky For Halloween

    • Style
  • PUMA's Perfectly Puffy Slip-On Tips the Cozy Scale

    • Sneakers
  • Action Bronson’s Sportswear Brand Goes Beyond Wild New Balance Sneakers

    • Style
  • Nike's Re-Released AJ14 Goes Full Throttle

    • Sneakers
    • sponsored
  • The Story Behind Diallo Co-Founder Dex Robinson's Panther-Proud Nike Shoes (EXCLUSIVE)

    • Sneakers
  • Video of boots stomping

    MADE LIKE NO OTHER with Dr. Martens 1460 boots

    • Style
    • sponsored
  • An Archival Journey Like No Other With Curator Kate Mao

    • Footwear
    • sponsored
  • Denim, Graffiti & Raves: Gerrit Jacob Brings ‘90s Berlin Back to Life

    • Style
  • The Exquisite, Precious-Stone Return of Andy Warhol's Favorite Watch

    • Watches
  • Nike's New Vomero Will Weather All Storms

    • Sneakers
    • sponsored
  • Marine Serre's Yellow Bicycle

    • Culture
  • Ryota Iwai's Tea Set

    • Culture
  • Eileen Myles found the French Language

    • Culture
  • Arisa White's Floral Dress

    • Culture
  • Natasha Stagg's Soft White T-Shirts

    • Culture
  • Cecilie Bahnsen's New ASICS Collab Is In Full Bloom

    • Sneakers
  • On Running's Fashion Is Serious Business

    • Sneakers
  • An Old-School New Balance Classic Is Quietly Enjoying an Overdue Revival

    • Sneakers
  • Face Value: The 5 Best Beauty Drops of October

    • Beauty
  • A$AP Rocky & PUMA’s 3D-Printed Shoe Now Comes With Racing Stripes

    • Sneakers
  • adidas’ Puffy Moc Is a GORE-TEX Hiking Slipper, Basically

    • Sneakers
  • The Spice of Street Style: Buldak’s NYC Pop-up Brings the Heat

    • Style
    • sponsored
  • Troye Sivan Talks On-Tour Beauty Routines, TikTok Brainrot & Vampire Facials

    • Beauty
  • The Ultimate Luxury: Shearling Birkenstock Sandals

    • Sneakers
  • OAMC & fragment Go Grunge

    • Style
  • Overaccessorize Everything — Even Your Hiking Boots

    • Sneakers
  • Namacheko Quietly Created the Shoe of the Season. What's Next?

    • Footwear
  • With Palace, Junya Watanabe Is Quietly Producing Junya Watanabe-Tier Outerwear

    • Style
  • ASICS x Studio HAGEL: A New Era For Sneakers?

    • Sneakers
    • sponsored
Load More

From Nike to New Balance, Browse This Week’s Best Sneaker Releases

  • Sneakers
  • Lamine Yamal Is Football’s New Golden Child

    • Culture
  • Worldwide Angel: Bad Gyal

    • Culture
  • Kyle MacLachlan Is Babygirl

    • Culture

Beauty

rice-perfume

Rice Is Perfume’s New Favorite Comfort Food

Our taste for gourmand perfume notes is shifting away from caramel and vanilla to something subtler: rice.

  • Beauty

Highlights

  • sleep

    Spending Ourselves to Sleep: How Rest Became Beauty’s Latest Luxury

    • Beauty
  • Jouissance Makes Filthy Perfume For Sexy Intellectuals (EXCLUSIVE)

    • Beauty
  • Clothes Off, Makeup On: In the Bedroom, Going Bare Doesn’t Always Come Easy

    • Beauty

Marc Jacobs Nails It!

In a special edition cover story of Highsnobiety Magazine, Marc Jacobs takes us behind the curtain of his nail era.

  • Culture

Highlights

  • Rosalía Is CUUUUuuuuuute

    • Culture
  • Lesbian Chic Was for Everyone – Except Most Lesbians

    • Culture
  • How an Erewhon Celebrity Smoothie Is Born (and Who Makes Millions Off It)

    • Culture

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