Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.
Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.
When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@outlook.com
Articles
The New Balance x Andrew Reynolds Skate Dad Shoe We’ve Been Waiting For
Nike’s Techy GORE-TEX Dunk Is Very Beige (In a Good Way)
The Scandinavian Brands to Know Ahead of Copenhagen Fashion Week
The adidas Samba’s Stylish Cousin Has Expensive Taste
A Texture-Heavy Nike Dunk Only Possible Through Wizardry
adidas Sneakers Both Fabulously Fluffy & Seriously Flat
Your Grandma's Favorite Florals Are on New Balance's Chunky Sneakers
The Best Dutch Clothing Brands Every Highsnobiety Reader Should Know In 2025
New Balance's Forgotten Dad Shoe Is Rebooted as a Skater
A Rugged adidas Superstar as Tough as a Timberland Boot
New Balance Sneakers as Piercing as a Tiger’s Eyes
