Kenzo’s impact on fashion cannot be overstated. For us, the brand’s constant infusion of positive energy through borderless and artful fashion is what made Kenzo one of our first “fashion-loves”.
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KENZO clothing has crossed borders and unified fashion cultures. Our first luxury love — the iconic Kenzo Tiger print tees and sweaters — were everyone's first designer must-have, worn by celebs, bloggers, models and fashion editors alike. It’s proof that lux-quality doesn't have to break the bank. Synonymous with bold colors and minimalist shapes, Kenzo clothing can complement any fit. Because who doesn't love a bold and warm statement sweater for those gray and dreary winters? With bold flower prints, boxlike shirts, easy-going sweaters, and loose-fitting cargo pants, the new head designer NIGO extends Kenzo’s legacy with a fresh wave of the streetwear-friendly, wardrobe-builders we've all been craving.
Kenzo Takada opened his first boutique in the Galerie Vivienne, Paris, in 1970. Fast forward a few months, in 1971, one of his designs was picked up by Elle magazine cover, consequently raising the interest of international buyers. Merely a year later, Kenzo clothing opened several stores worldwide. While he initially designed for women, men's clothing and fragrances were later added to the collection of the French brand.
Owned by LVMH since 1993, the KENZO clothing brand has retained a harmonic take on its designs. A new era for the brand started in 2021 when Nigo was appointed as their new creative director. His fresh take on the brand is a boke flower motif, serving as a homage to Kenzo's love for floral prints. A mix of evocative optimism and exuberant colors is still present, cultivating the joy of living in Kenzo's original designs.
Classically oversized shirts, effortless sweatshirts, graphic hoodies, and t-shirts with bold logos by Kenzo all feature the bright red boke flower print. At the same time, cargo pants are cut from sturdy Japanese cotton twill, reflecting NIGO's vision of KENZO clothing: "a real wardrobe for the future, tied to the wisdom of the past."
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