Olly Shinder

A standout among our emerging brands, Olly Shinder's label, founded in 2022 after his Central Saint Martins graduation, is a breath of fresh air in menswear. We fell in love with how he reimagines traditional hypermasculine dress codes, infusing them with innovative cuts and fabric choices. Rooted in London’s dynamic fashion scene, his designs are a product of the city’s art and queer culture, with nods to workwear and military aesthetics.