Highsnobiety
Double Tap to Zoom

Elon Musk’s latest development of his Neuralink project is a chipped pig named Gertrude. In a Livestream yesterday, the neuroscience startup revealed a small computer chip had been implanted in its brain two months ago and presented a demo displaying the pig's neurons firing "in real time."

Perhaps Musk's most controversial company, Neuralink aims to connect minds with technology to help people with neurological conditions to control phones and computers, and ultimately tackle illnesses like dementia, Parkinson’s disease and spinal cord injuries. Musk also envisioned for the end goal to be an age of “superhuman cognition” to combat the dangers of artificial intelligence.

“It’s kind of like a Fitbit in your skull with tiny wires”, Musk said during yesterday’s webcast in which the audience was shown real-time neuron activity from Gertrude while she was eating straw during the demonstration. The coin-sized chip will eventually fit “quite nicely in your skull,” he said. “It could be under your hair and you wouldn’t know.”

The project has already applied for human trials, with aims to begin this year if it’s approved by the US Food and Drug Administration.

We Recommend
  • Alumni Or Not, Nike's Howard University Jordans Are A Must-Cop
    • Sneakers
    • sponsored
  • To End Gatekeeping, You Must Embrace Twinning
    • Style
  • Teddy Santis Saved His Most Delicious NB Dad Shoes for ALD
    • Sneakers
  • Ice Studios' First New Balance Sneaker Is an Ice-Cold Must Already
    • Sneakers
  • Everything SNKRheads Must Know for Nike SNKRS Day 2024
    • Sneakers
What To Read Next
  • Why Is Every Stylish Rapper Wearing the Same Designer?
    • Style
  • With Human Made x Clarks, NIGO's Other Footwear Dream Comes True
    • Sneakers
  • Nike's Most Classic & Comfy Running Shoe Has Gone Quiet Luxury
    • Sneakers
  • Nike's New Crazy Clog Is Like a HOKA-Crocs Recovery Shoe
    • Sneakers
  • In F1's Race for Eyeballs, a $70k Balenciaga Shark Sculpture Takes Pole Position
    • Style
  • Who the F#*& is Chuck?: The Legend of the Chuck Taylor
    • Sneakers
    • sponsored