Double Tap to Zoom

Fool's Gold opened its sleek new flagship store in NYC last year, and the imprint founded by electronic music magnates A-Trak and Nick Catchdubs has just released its summer 2018 collection.

Your Highsnobiety privacy settings have blocked this Instagram post.

Encompassing warm-weather essentials in the form of graphic-printed T-shirts, and tote bags, hoodies, and a coach jacket, the range is detailed with distinctive Fool's Gold branding and carries a psychedelic beachwear vibe. The lookbook featured in the gallery above was captured by Aidan Cullen in Los Angeles, featuring the indie record label's artists, friends, and family, including Andrew Luce and Softest Hard.

With prices ranging from $24 to $89, you can purchase your favorite pieces at Fool's Gold now.

Also, peep the lookbook video below.

Your Highsnobiety privacy settings have blocked this YouTube video.

For more shopping, these new Prada shirts are literally flames.

We Recommend
  • Pharrell's New Louis Vuitton Bags Are Just Really Pretty
  • These Are the Best Shoes of 2025
  • “Standard” The North Face Is Unusually Cool The North Face
  • What's Cooler Than Being Ice Cold? Jordan’s Elegantly Rugged Winterwear
What To Read Next
  • These Woven Leather Sneakers Ain’t Bottega. But They Might as Well Be
  • To Make His Most Beautiful Nike Forces Yet, NIGO Artfully Repaired Them
  • adidas’ Monster Stomper Sneaker Is the Ultimate Flat Shoe Smasher
  • New Balance's Apricot-Flavored Dad Shoe Is a High-End Fruit Snack
  • According to Data, Boring Style Is Back (Again)
  • “Standard” The North Face Is Unusually Cool The North Face