Highsnobiety
Double Tap to Zoom
Real Buy
1 / 4

The street artist behind the moniker GucciGhost, also known as Trevor “Trouble” Andrew, is releasing his own streetwear line called Real Buy.

The label will " explore our relationship with consumer culture, bending the perception of what is 'real,'" and feature the street artist's signature design aesthetic.

The line will launch today with just a single shirt, which you can see above, with more items to come. The brand will be more affordable than the artist's previous collabs with Gucci and Reebok, with tees set to retail for $65 and long-sleeves for $90.

Check out the shirt above and head to Real Buy to cop.

What do you think of the line? Let us know in the comments below.

In other style news, Travis Scott is the face of Saint Laurent’s SS19 campaign.

We Recommend
  • When Did Streetwear Get So Grown-Up?
    • Style
  • The Line Between Skiwear and Streetwear Is Increasingly Blurry
    • Style
  • PlayStation’s Streetwear Collections Aren’t Playing Around
    • Style
  • Streetwear Has Lost Its Popularity. Is That a Good Thing?
    • Style
  • 25 Streetwear Brands Every Highsnobiety Reader Should Know & Where To Buy Them
    • Style
What To Read Next
  • adidas’ Deliciously Minty Sneakers Have a Distinct Tiffany Blue Flavor
    • Sneakers
  • Nike Finally Unleashes a Gorgeous & Once-Super-Exclusive Jordan 1 Sneaker
    • Sneakers
  • Nike’s Classic Jordan 1 Low Has an Imposing New Shape (& It’s Grown Hair!)
    • Sneakers
  • Needles Brings The Elevated Workwear, NOMA t.d. Brings The Artisanal Craft
    • Style
  • The $4,000 COMME des GARÇONS Burberry Trench Is Exactly What It Sounds Like
    • Style
  • The Beastly Beauty of Balenciaga’s Massive Hairy Crocs
    • Sneakers