Highsnobiety
Double Tap to Zoom

Jenna Lyons, the woman who oversaw J.Crew's metamorphosis from catalog standby to arbiter of taste, is joining the cast of The Real Housewives of New York City.

The news, announced at BravoCon on Sunday, follows months of speculation regarding the future of the reality show. After its most recent season suffered dismal ratings, Bravo announced RHONY would be split into two franchises: one with an entirely rebooted cast and RHONY: Legacy, featuring "original" cast members.

Your Highsnobiety privacy settings have blocked this Instagram post.

Lyons' decision to join the notoriously brain-melting show came as a surprise to those familiar with her work. J.Crew's former president, once dubbed "the woman who dresses America," on a series that operates on famous-for-nothing celebrity worship? The CFDA board member and anti-bullying proponent on a show whose plot is driven by drunken screaming matches, petty beef, and allegations of racism?

It's difficult to imagine.

Your Highsnobiety privacy settings have blocked this Instagram post.

Lyons' first foray into reality TV was HBO Max's Stylish With Jenna Lyons, an upbeat search for a budding creative to join the staff of her new design venture — pretty much the opposite of RHONY.

As bizarre as Lyons' new role as a Real Housewife might seem, don't forget who we're dealing with. She's the woman who rejuvenated J.Crew! By joining the show, she takes on a daunting new task: to transform Bravo's hardest fall from grace into a comeback story.

Godspeed!

We Recommend
  • Remember HOKA's Killer Puffy Slides? They're Now Cooler Than Ever
    • Sneakers
  • HOKA’s Chunky, Do-It-All Sneaker Is Now... Extra Chunky
    • Sneakers
  • Miu Miu's New Balances Were Already Super Flat. Now, They're Super Shiny
    • Sneakers
  • Vans' Mary Jane Skate Shoes? They're Luxe, Chunked-Up Stompers Now
    • Sneakers
  • Once a Ubiquity, the IKEA Blue Bag Is Now Luxury
    • Style
What To Read Next
  • Finally (?) — Selvedge Denim Cars
    • Culture
  • Rick Owens' Mega-Laced Clogs Go Way Beyond Birkenstock
    • Sneakers
  • Marshall x Awake NY Empower Youth Alongside Queens Museum
    • Culture
    • sponsored
  • Cheat Code for Japanese Streetwear Grail: Bag With Over a Dozen Cargo Pockets
    • Style
  • Antoni Tudisco Speeds BMW Into Digital Dimensions
    • Design
    • sponsored
  • Nike's Laceless Running Shoe Is Even More Effortless Than It Looks
    • Sneakers