Highsnobiety
Double Tap to Zoom
Nike Paris
1 / 4

Nike Paris has teamed up with a squad of upcoming creatives to teach Paris's inner city kids the basics in photography and teamwork.

As part of a new program tied to the release of the new AM720, Nike has installed a bubble in Montfermeil—one of the French capital's least talked about suburbs, but still no less creative. Led by the Swoosh and art director Ousmane Ly (a.k.a. LABOKA; the guy behind music videos for French rapper Niska and Damso x Orelsan), on Saturday 40 kids between 15 and 20-years-old visited the bubble and were coached in the basics of photography over a half day session by @alyasmusic, @lea_mandana, @bishop_nast, @ahtlaqdmm, and @williamk.

Each kid was then given their own pair of AM720s and a Canon 4000D and tasked with shooting two to 10 images of their hood. Everyone will then meet again this Saturday (February 23) to present their images, select their strongest, and learn post-production techniques to finalize their shot for a special exhibition in Paris later this year, powered by Nike.

Check out the shots of last Saturday's kick off session, above and follow @highsnobietysneakers for more info.

Nike has released two new colorways of the AM720 today (February 21) with an early release for Nike+ member. Here's how you can cop them before every0ne else.

We Recommend
  • Vive Nike! The Swoosh Takes Gold at the Paris Games
    • Style
    • sponsored
  • From the podium to the Pompidou, Nike dominates the Paris Games
    • Culture
    • sponsored
  • Oui? Oui! Nike's Paris-Themed Forces Are Scarily Good
    • Sneakers
  • Nike’s Techy New Air Max Gets Into the Olympic Spirit
    • Sneakers
  • Nike SB Is Making Olympic Skateboarding Stylish (Again)
    • Style
What To Read Next
  • Saucony Quietly Had a Huge 2024 — It's About to Dominate 2025
    • Sneakers
  • Nike's Stealthiest Air Force 1 Is Also Its Cleanest Version Yet
    • Sneakers
  • adidas’ Trusty Gazelle Looks Good as an Italian-Made Dress Shoe
    • Sneakers
  • Vans' Answer to Sweater Weather? Ultra-Cozy (& Elderly) Skate Shoes
    • Sneakers
  • That One Margiela Artisanal Collection Is Everywhere (Again)
    • Style
  • A Two-Century-Old Fashion Brand Remade the Carhartt Jacket in Its Image
    • Style