The Jordan Brand's First-Ever Sneaker Collab Is Making a Comeback
Before the Jordan 4 Craft "Olive," there was the Undefeated x Air Jordan 4, an immaculate deep green shoe that changed the sneaker game forever.
Twenty years later, the iconic Jordan 4 collaboration returns to the streets (for real this time).
But first, let's go back to 2005 when the OG Olive Jordan 4s were conceived.
Undefeated's Jordan 4 followed a simple albeit tasteful design approach: plush suede uppers bathed in rich olive green hues alongside bright orange splashes, all inspired by military MA-1 flight jackets.
Undefeated's Jordan 4 sneaker was more than just a good-looking stepper. It was also the Jordan Brand's first-ever shoe collaboration, laying the groundwork for the sneaker culture as we know it today.
The LA-based label's Jordan 4s saw a limited run of only 72 pairs back in the early 2000s, and those lucky enough to cop naturally snatched them up with swift speed.
It's unknown whether the Undefeated's Jordan 4 sneakers will get the same exclusive treatment when they re-release in Summer 2025.
I mean, the brands were nice enough to revive the shoe for us sneakerheads, so hopefully, they'll be extra generous with the number of pairs released.