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HOKA

Name

HOKA

Headquarter

Goleta, California, USA.

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Who owns HOKA?

Nicolas Mermoud and Jean-Luc Diard founded HOKA. It is currently a subsidiary of Decker’s Brands, with Wendy Yang as its current president.

Where are HOKA shoes made?

HOKA's corporate office is in Goleta, California, and their footwear is manufactured in a facility in China.

Do HOKA shoes fit true to size?

HOKA offers various tools on its website, including a men’s, women’s, and unisex size chart for footwear, apparel, and accessories, to help find the true fit. They also have a true fit size guide with a series of questions and measurement instructions.

What is so special about HOKA shoes?

Every pair has a curved "meta-rocker" in its sole, designed to propel you forward comfortably. This unique, first-of-its-kind design makes it feel like you're walking (or running) on literal air, one of many reasons why both avid and novice fitness enthusiasts have gravitated toward the shoe.

Is HOKA a good brand for running?

HOKA quickly rose to the top as one of the world's favorite running shoe brands. Their shoes are known for their abundant cushioning, lightweight construction, and smooth ride.

2009

HOKA One One was founded in France by Nicolas Mermoud and Jean-Luc Diard, both passionate runners and product designers. They aimed to address most running shoes' lack of cushioning and stability, which often led to discomfort and injury​​.

2010

The brand's initial offerings were lightweight running shoes designed to provide maximum cushioning. These first products were well-received by runners for their unique design philosophy and commitment to quality, although the brand faced challenges gaining recognition in the competitive running shoe market

2013

The Deckers Outdoor Corporation fully acquired it.

2015

HOKA got under the stewardship of industry force Wendy Yang.

2020

HOKA’s revenues soared from $70m to the $353m.

HOKA One One Clifton 7 is released.

2021

EG x HOKA collab drops.

HOKA features in Moncler's House of Genius.

2023

HOKA Slips-on is released to great critical acclaim.

HOKA x J.L-A.L.

Nicole McLaughlin Frankenstein'd HOKA's Latest Masterpiece.

Satisfy x HOKA

HOKA Slips-ons get a new, updated version.

Latest Stories

  • More Rugged & Streamlined, HOKA’s GORE-TEX Trail Boot Enters Its Next Chapter

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  • HOKA’s Chunky Sneakers Develop Extra Stealth

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  • HOKA & paria /FARZANEH’s Chunky Recovery Shoe Is Sparkly, Patterned, & Hairy

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  • HOKA’s Do-It-All Sneaker Gets an Exclusive Paintjob

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  • HOKA’s Forgotten Futuristic Running Shoe Became a Luxe Sneaker

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  • HOKA’s Supersized Sneaker Just Got Even Stronger

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  • Inside The Monumental Rise (and Rise) of HOKA

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  • Is HOKA’s GORE-TEX Hybrid Puffer Boot Its Coziest Sneaker Yet?

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  • How to Buy Comfortable Sneakers for Wide Feet

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  • Once Again, Satisfy & HOKA Created the Ultimate Crossover Sneaker (EXCLUSIVE)

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  • The Most Comfortable Sneakers & Where to Buy Them

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  • HOKA's Techy Sneaker Is Gloriously Bold

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  • HOKA's Quietly Techy Transport Sneaker Is a Post-Apocalypse Shoe

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  • 5 Water-Resistant GORE-TEX Alternatives to Help You Stay Dry This Fall

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  • HOKA’s Groundbreaking Chunky Sneaker Is Returning

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  • This Ultra-Tough HOKA Shoe Is Secretly a Slip-On Sneaker

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  • HOKA's First-Ever Flagship Store Is as Massive as Its Sneakers (EXCLUSIVE)

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  • HOKA's Monster Hiker Is Anything But Classic

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  • WTAPS' HOKA Sneakers Are Tastefully Tough Trail Shoes

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  • Sandal-Sneaker Hybrids Are an Irreplaceable Part of a Spring/Summer Uniform

    • Selects
  • The Foam Mule Market Is Booming

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  • HOKA's Best, Chunkiest Shoe Don't Need No Classic Colorways

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  • HOKA's Genius Mule Is Finally Back

    • Sneakers
  • Take a Hike: 11 Boots For Going Off Road

    • Style
Load More

Highlights

  • Shop the Latest & Greatest HOKA Sneakers Here

    • Selects
  • How HOKA Unintentionally Infiltrated Fashion

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  • HOKA's Been Getting Busy With GORE-TEX

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  • HOKA's Best Sneakers Ain't Just for Runners Anymore

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  • Just When You Thought HOKA Slip-Ons Had Peaked...

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