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Black Friday in July is here for Amazon shoppers, and the deals keep coming. Announcing the hotly anticipated Amazon Prime Day with a number of discounts on the website's own-branded product — including $100 off the Amazon Echo Show and a 4 month free trial of Amazon Music for $0.99 — the 36-hour sale will see over a million markdowns on some of the site’s best sellers.

Before you check out all the best deals we’ve curated specifically for Highsnobiety readers, check out our guide to optimizing your online shopping time here. The most important thing to know to get the most out of the deals is that you have to be an Amazon Prime member, so sign up using the button below and receive $10 credit to spend on your first Prime Day order.

With unprecedented markdowns on everything from audio and visual electronics to smart tech, gaming, boxsets, everyday essentials, and more, we'll be updating this post with all the best U.S. Prime Day deals we see throughout the sale.

Below, take a look at all the current best discounted items and Amazon, and click through to cop before the deals expire.

Please note that some of these deals only run for a matter of hours and may have now expired.

Audio/Visual

Amazon is discounting tons of speakers, headphones, and TVs, with highlights including 58 percent off a pair of noise-canceling Bose headphones, a third off a Bose Bluetooth speaker, and $110 off a 50-inch Toshiba Smart TV, among many more.

BoseQuietComfort 25
$125
Buy at amazon
BoseSoundLink Micro
$99
Buy at amazon
PlantronicsBackBeat FIT
$48
Buy at amazon
ToshibaToshiba 50-inch 4K Ultra HD Smart TV
$289
Buy at amazon

Amazon Devices

Some of Prime Day's biggest discounts come on Amazon's own smart tech, with 40 percent off the Amazon Echo Dot, $100 off the Echo Show, and half off the popular Amazon Fire TV stick. See all the deals on Amazon Devices below.

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amazonEcho Dot
$29
Buy at amazon
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amazonEcho Show
$129
Buy at amazon
amazonCloud Cam Security Camera
$50
Buy at amazon
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amazonFire TV Stick With Alexa
$19
Buy at amazon
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amazonFire 7 Tablet With Alexa
$29
Buy at amazon
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amazonEcho Look Hands Free Camera
$99
Buy at amazon

Smart Tech

Prime your home for the future with discounted smart devices, including your very own vacuum robot with $120 off the retail value, and 30% off a home security system from Blink.

Blink Home SecurityIndoor Home Security Camera
$69
Buy at amazon
iRobotRoomba
$230
Buy at amazon

Series

Cop your favorite TV series on boxset and relive every season with huge deals including 67 percent off Game of Thrones seasons 1-729 percent off Star Trek Voyager, and over half off all the Harry Potter movies.

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HBOGame Of Thrones: The Complete Seasons 1-7
$75
Buy at amazon
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CBSStar Trek Voyager: The Complete Series
$45
Buy at amazon
Warner Bros.Harry Potter 8-Film Collection 4kUHD
$80
Buy at amazon

Gaming & Computing

If there were ever a day to buy a new gaming console or laptop, today is it. Amazon is taking $70 off the Xbox One S Starter Bundle, selling an Acer Chromebook 11 for only $139.99, and offering savings of $250 on Google Pixelbooks.

MicrosoftXbox One S 1 TB Console - Starter Bundle
$230
Buy at amazon
NintendoNintendo Switch Bundle
$300
Buy at amazon
LenovoFlex 11 Chromebook
$199
Buy at amazon
AcerChromebook 11
$140
Buy at amazon
GoogleGoogle Pixelbook
$949
Buy at amazon

Grooming

It's not all about tech, with great savings on men's grooming products. Shine your peraly whites and cop Crest Whitestrips with 36 percent off their retail price, or take a crazy $80 off Philips' sonicare electric toothbrushes. Click the button below to see more grooming deals.

CrestWhite Professional Effects Whitestrips
$28
Buy at amazon
Philipssonicare Diamond Clean
$120
Buy at amazon

Miscellaneous

Among some of Amazon's more random product deals, Amazon Dash Buttons enable you to order any regular commodity with one click. Today, they're going for only $0.99, including one that safeguards you against ever running out of Doritos. An absolute game changer.

Elsewhere, there's a 5-hour lightning deal taking 35 percent off Optimum Nutrition whey protein powder, and 20 percent off a bluetooth speaker-decked out hoverboard.

Optimum NutritionGold Standard 100% Whey Protein Powder
$20
Buy at amazon
TrianiumAtomic S Pro Charging Battery Pack
$27
Buy at amazon
GyroorWarrior
$239
Buy at amazon
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amazonDoritos Dash Button
$1
Buy at amazon

Stay tuned as we update this page with more of the best Amazon Prime Day deals.

Our designated shopping section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

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