Highsnobiety
Double Tap to Zoom

With the chaos of DONDA behind us (relatively speaking), all eyes are on Drake and his Certified Lover Boy as it finally (maybe) drops on September 3. Before the official release, though, Drizzy die-hards are swapping bootlegs and "leaked" tracks as if they're Frankensteining their own version of the unreleased album.

In late August, Drake began teasing CLB merch on the heels of his Damien Hirst-designed album cover reveal and Kanye beef. He also announced the album's star-studded guest features with a series of international billboards. The low-key, ARG-style promotion has driven fans wild.

Your Highsnobiety privacy settings have blocked this Twitter post.

Almost immediately after the billboards went up, purported leaks of Certified Lover Boy began making the rounds online, comprising unreleased cuts culled from all eras of Drake, from "Lovesick" to "Not Around." Obviously, none of the songs are confirmed to actually be on the record and most of them appear to be demos, at best — there's even, reportedly, a Kanye sample — but it speaks to how contemporary fans consume Drake's music.

In fact, Drake leaks are a time-honored tradition among devotees, who swap raw versions and previews of songs across dedicated leak Subreddits, Instagram, Soundcloud, and Discord.

There are plenty of fake-outs and soundalikes out there, but they only make the heads treasure those scant gems that much more.

It all calls back to the bygone era of tape trading, where fans would pass around their homemade recordings of concerts and live shows by hand. The culture is probably best recognized today as an indelible part of the Grateful Dead's legacy, but it extended to all genres.

These "leaked" Certified Lover Boy albums are coming from a similar place. The confusing mish-mash of old and new tracks on the bootlegged CLB that's making the rounds is no less disorganized than the old-school tape trades, it's just that these songs are being distributed via Dropbox instead of hand-off.

Your Highsnobiety privacy settings have blocked this Instagram post.
We Recommend
  • “Love, Chuck” Is An Ode to the OG Sole-Mate
    • Sneakers
    • sponsored
  • JW Anderson’s Kinky Pigeon Puts the "DSM" in BDSM
    • Style
  • The World’s Most Avant Retailer Made Some Stunningly Simple New Balances
    • Sneakers
  • Stüssy, Bottega Veneta, Nike, Rick Owens… Dover Street Market Unleashes 80+ Collabs
    • Style
  • NOCTA & Nike Crack Open a Glass of Fresh, Citrus-Flavored AF1s (EXCLUSIVE)
    • Sneakers
What To Read Next
  • Boys Just Wanna Wear Chanel
    • Style
  • Nike’s Sleek Skate Shoe Is Literally a Silver Bullet
    • Sneakers
    • sponsored
  • The Vans Boat Loafer Could Give Timbs a Run for Their Money
    • Sneakers
  • Leave It to Nike to Improve an Already-Flawless Running Shoe
    • Sneakers
    • sponsored
  • Nike's Ultra-Clean Jordan Sneaker Is Back & Looks Like Pure Money
    • Sneakers
  • Nike's 30-Year-Old Air Max Sneaker Is Skate-able Now
    • Sneakers