New Balance's Grinched 990s Actually Go Kinda Hard
Christmas-inspired sneakers are, for the most part, exclusively trash.
Every so often, though, the chaotic festive season spits out an unexpected banger that, contrary to virtually every other tragically bad Christmassy release, actually goes kinda hard.
This season’s unforeseen heat comes courtesy of New Balance and DTLR who together are dropping a Grinch-inspired take on the former’s 990v4 silhouette that’s set to land on November 27.
The sneaker, while arriving in predominantly neon green, featured red accents at the laces and the toe box, with metallic silver pops can be found on the side of the sneaker and through the shoe’s epochal “N” logo.
Naturally, a Grinched take on any sneaker might sound kinda lame at first, but once you’ve drawn your eyes over the techy green and red upper of this New Balance 990v4, you, my friend, will have found yourself a bonafide Christmas classic.
Of course, New Balance's 990 isn't the first sneaker to have undergone the Grinch treatment. Far from it, in fact.
Last year Nike's Kobe 6 Proto got Grinchified, that mere weeks after the release of a Seuss-inspired adidas Forum Low.
Thing is, when it comes to New Balance's Grinched 990, there’s a catch: when these festive sneakers eventually drop exclusively at DTLR on November 27, they’ll only be available in youth sizes.
Which means, for most of us anyway, while New Balance might have dropped the first actual nice Xmas sneakers for as long as anyone can remember, we won’t actually be able to wear them – unless you have mega small feet, of course.