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Between Luca Guadagnino's sweat-drenched love triangle and TikTok's obsession with pleated whites, tennis is having a moment. For SS25, Lacoste—a brand with actual credentials in the game—debuted its collection on a runway at Roland-Garros. But the brand’s latest statement accessory goes far beyond sport.

"The New Icon" sunglasses speak to Pelagia Kolotouros' singular vision as the brand’s new Creative Director. The oversized frames remix Lacoste's heritage without the heavy-handed nostalgia that plagues so many legacy revivals.

Kolotouros clearly understood the assignment: reference René Lacoste's 1930s sophisticated elegance without getting stuck in a time capsule. In an era where classic silhouettes are appearing in avant-garde contexts and vintage inspiration dominates luxury accessories, these frames tap into fashion's current position at the intersection of heritage and innovation.

Available in five colorways—including a Light Green that wouldn't look out of place in a Tyler, the Creator fit pic—Lacoste’s frames channel a subdued main character energy without screaming for attention. Transparent premium acetate temples reveal striped metal wire inside, while both the extended Lacoste wordmark and the crocodile share space on the same frame.

At €190, these frames sit in the sweet spot between everyday indulgence and luxury investment—exactly where Lacoste has positioned itself in fashion's ecosystem. Their modified rectangular silhouette and transparent finish make them as versatile as they are distinctive, ready to elevate everything from tailored separates to vintage denim. While tennis may have provided the cultural springboard, Lacoste's New Icon frames stand on their own as this season's most compelling argument for statement eyewear that transcends its sporty origins. In the delicate balance between heritage and relevance, these sunglasses don't just participate in the conversation—they change it.

Shop the collection at Lacoste.

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