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NewJeans and Nike are finally making NikeJeans happen. Well, it's not precisely called NikeJeans, but they have collaborated on a capsule collection together.

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Nike has enlisted the K-pop supergroup for a limited edition Nike By You collection of customizable products that are sure to have the bunnies hopping in packs to cop (ICYMI: NewJeans' fanbase is called Bunnies).

What's up for grabs in NewJeans' Nike By You capsule? The pair offers a t-shirt, hoodie, eco-friendly bag, and hat, ranging from $39 to $49. Fans can then personalize their pieces based on various collaborative graphics featuring Swoosh-related details and all things NewJeans, including — you guessed it — bunnies.

We've been seeing a lot of NewJeans and Nike together. In 2023, our previous cover stars graced a couple of Air Max campaigns, fueling speculations of forthcoming sneaker collaboration.

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Then, there was that moment when NewJeans casually debuted Nike's CASETiFY phone sling. The cool accessory has yet to be confirmed as an official Nike x CASETiFY collab, but the NewJeans co-sign was enough to leave fans vibrating with excitement.

Not to mention, the NewJeans-ness of it all just made the bubbling trend surrounding the accessory even more intriguing.

Now it's merch time. For those wondering, the NewJeans x Nike By You collection is exclusively available at Nike's Orchard Road store in Singapore. If you're in Singapore, I'd move fast — the collection is only available until February 3.

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Also, on February 3, NewJeans is expected to take the stage for a performance at Nike Orchard Road. Merch and a show? It's a great week to be a part of the NewJeans army.

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