Swatch & OMEGA's MoonSwatch Returns to Earth in Non-Limited Form
Swatch and OMEGA's landmark MoonSwatch collection is blasting off again. After a fairly quiet 2024 season, the pair's Bioceramic MoonSwatch collection returns with the all-new Mission to EarthPhase, apparently offered in large enough numbers to please fans craving their MoonSwatch fix.
The MoonSwatch collection long befuddled Swatch and OMEGA fans, due to highly limited edition watches only occasionally restocked despite instantly sold-out drops.
It simply takes time for Swatch and OMEGA to produce enough MoonSwatches to meet demand, presumably, though it seems like the months-long gap between releases — the previous MoonSwatch collab released just ahead of summer — has provided ample time to expand the offering.
Swatch promises that its MoonSwatch Mission to EarthPhase will be offered in "non-limited" numbers, making it a more attainable offering than prior editions.
That ought to please longtime MoonSwatch enjoyers, who've long had to battle lines and extreme demand to acquire their precious timepieces.
That's not the only notable facet of this new MoonSwatch, though.
Swatch also notes that the MoonSwatch Mission to EarthPhase includes a first of its kind earth phase, alongside a conventional moon phase.
"In so doing," said the press release. "Swatch puts a different spin on Galileo’s famous quote 'And yet it moves!' and playfully declares 'And yet they move!.'' Indeed.
The Swatch x OMEGA MoonSwatch Mission to EarthPhase releases on November 2 for $325, with wider release details available on Swatch's website. Attention all those seeking a MoonSwatch of their very own: This is the drop for you.