Highsnobiety
Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

Princess Nokia follows up the dreamy “Sugar Honey Iced Tea (S.H.I.T.)” with a NSFW video for “Balenciaga.”  The label-heavy track sees the Angelfish star strip down to nothing, visually articulating the idea of “not caring what people think and dressing for yourself.”

The clip opens with a heavily-jacketed Princess Nokia standing in a backstreet of Chinatown. Through the course of the video, the rapper progressively jettisons her outerwear, as she extols the virtues of thrifting. "It’s not anti-designer at all…it’s just a song about practicality and comfortability with one’s self. It’s about non-conformity and not taking fashion too seriously" she explained in a statement.

She has "Sketchers lookin' like Balenciaga" and "thrift clothes lookin' like the Prada." The video culminates in a beauty salon where a completely naked Princess Nokia reiterates that she "dress for myself, I don't dress for hype."

“This song is about the fun I’ve always had taking designer concepts and recreating them with imagination and personality.”

We Recommend
  • In F1's Race for Eyeballs, a $70k Balenciaga Shark Sculpture Takes Pole Position
    • Style
  • Demna’s "Leaked" Camera Roll Reveals Balenciaga x Lamborghini (EXCLUSIVE)
    • Style
  • Balenciaga’s Pointy Dad Shoe Is Wildly Strange & Wildly Expensive
    • Sneakers
  • What Does the Balenciaga "UGG" Say About the World's Most Basic Boot?
    • Sneakers
  • You Have (& Haven't) Seen Balenciaga's First-Ever Basketball Sneaker Before
    • Sneakers
What To Read Next
  • The North Face Purple Label Is Loosening Up
    • Style
  • Nike's Skate-Flavored Jordan Shoe Gets Its Cleanest Colorway Yet
    • Sneakers
  • Nike Finally Unleashes a Gorgeous & Once-Super-Exclusive Jordan 1 Sneaker
    • Sneakers
  • Napapijri Waits For No One
    • Style
    • sponsored
  • Nike's Stylishly Rugged Trail Shoe Has No Business Looking This Good
    • Sneakers
  • New Year's Eve-ning Wear Evergreens
    • Style