Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Highsnobiety

How a Quiet Japanese Brand Suddenly Took Over Luxury Menswear

What’s behind a five-year-old Japanese brand that is making waves amongst menswear enthusiasts.

  • Style

New Arrivals

See All
Sold out
Wales BonnerShade Varsity Jacket
$1,600.00
Available in:
Sold out
Sold out
Multiple colors
Highsnobiety HS05Boxy Camp Collar Shirt
$155.00
Available in:
Sold out
Multiple colors
Highsnobiety HS05Parachute Pants
$200.00
Available in:
XSSMLXLXXL
HOKAU Elevon X
$220.00
Available in:
Several sizes
Berner KühlHalf Zip
$365.00
Available in:
L
Multiple colors
Issey Miyake Homme PlisséPolo Shirt Basics
$350.00
Available in:
23
Issey Miyake Homme PlisséMC January Pants
$495.00
Available in:
123
Sold out
Multiple colors
NikeW Air Superfly
$110.00
Available in:
Sold out
DickiesM Lined Eisenhower Jacket
$110.00
Available in:
SMLXLXXL
Diesel1Dr Card Holder Iii
$205.00
Available in:
One size
Maison MargielaTabi Slip-On Loafer
$1,420.00
Available in:
394041424344
Our LegacyBox T-Shirt
$210.00
Available in:
52
MuglerCargo Shorts
$540.00
Available in:
SL
Sold out
Berner KühlDream Shorts
$210.00
Available in:
Sold out
SauconyJae Tips Matrix
$185.00
Available in:
Several sizes
Multiple colors
Highsnobiety HS05Leather Bomber
$880.00
Available in:
XSSMLXLXXL
DieselD-Hush Bootcut Jeans
$415.00
Available in:
26/3227/3228/3229/32
Entire StudiosBound Top
$130.00
Available in:
SML
Entire StudiosSlim Flared Jeans
$360.00
Available in:
ML
Jil SanderTank Top
$275.00
Available in:
SMLXL
Jil SanderW Denim Shorts
$715.00
Available in:
30313233
New BalanceMT10
$120.00
Available in:
37.538.539.54040.54242.5
Acne StudiosKnitted Beanie
$165.00
Available in:
One size
Dries van NotenCassidye Shirt
$700.00
Available in:
SLXL
Sold out
Acne StudiosTwill Jacket
$870.00
Available in:
Sold out
Sold out
Multiple colors
Stockholm Surfboard ClubRelaxed Fit Trousers
$295.00
Available in:
Sold out
AFFXWRKSDuty Jacket
$270.00
Available in:
SMLXL
Multiple colors
Human MadeOxford BD Shirt
$270.00
Available in:
SMLXL
AFFXWRKSLoop Pant
$295.00
Available in:
SMLXL
Multiple colors
SalomonXT-Whisper
$165.00
Available in:
Several sizes
See more

Highlights

  • 10 Years Later, Evan Kinori Is Still Designing for Evan Kinori

    • Style

  • Proenza Schouler's LOEWE Is a Question of Time, Not Talent

    • Style

  • The Designer Turning Normal Shoes Into Conceptual Chaos

    • Style

Latest News

  • An Ode to the World's Greatest, Widest Pant

    • Style

  • Tone-on-Tone, the Lacoste Croc Is Stealth Luxe

    • Style

  • Events, Exhibitions & Exclusive Collabs: Everything Happening at Not In Milan

    • Style

  • Innovative Rainwear, Presented in the House That Rainwear Built

    • Style

  • Innovator Meets Innovator: Spike Lee, Stone Island King

    • Style

  • Why Are Craft-Conscious Companies Crazy for This Little-Known Bag Brand?

    • Style

  • Is the World Ready for the Return of Marithé + François Girbaud?

    • Style

  • Workout Gear Has Never Looked Swaggier. So, We Tested 10 of the Coolest Brands Doing It

    • Style

  • The OG Streetwear Denim Brand Gets a New Lease on Life

    • Style

  • Beautifully Hand-Stitched Biker Leathers From... A Sri Lankan Restaurant?

    • Style

  • This Label’s Old-New Sportswear Is Deeper Than Sports (EXCLUSIVE)

    • Style

  • Even Backless, ERL's Skate Sneakers Remain Super Thick

    • Style

  • Ten c & the Practically Perfect Spring Uniform

    • Style

  • Martine Rose's Clarks Walk on the Wild Side of Dress Shoes

    • Style

  • Lady White Co. Spent a Decade Proving That Less Is More

    • Style

  • Levi’s Little-Known 501 Alternative Stages an Artisanal, Archival Comeback

    • Style

  • A Grass Green Fred Perry Polo Shirt, Dyed With Actual Grass

    • Style

  • Telfar Infinity, Where Necklines Are for Legs & Armholes Are for Heads

    • Style

  • According to UNDERCOVER's Jun Takahashi, These Are the Perfect Pants

    • Style

  • The World's Best Band Tees Are Back, In Exhaustive Detail

    • Style

  • Our Spring 2025 Shopping Picks, Featuring the Real People of New York

    • Style

  • How DKNY Became Gen Z’s Vintage Obsession

    • Style
    • sponsored

  • Cult Designer Verdy Steps up for Guess Jeans

    • Style

  • We're Only Wearing Retro Sunglasses This Spring

    • Style

  • This Is “Sportswear for the Cool Kids,” According to Acne Studios

    • Style

  • Wearable Tech Is Back In Fashion — Minus the Tech

    • Style

  • When RIMOWA's Ultra-Tough Suitcase Takes a Holiday

    • Style

  • Power Dressing Is Back — No 'Severing' Work from Personal Style

    • Style
    • sponsored

  • ASICS & A.P.C Heat up Euro Tennis Season Before It Even Begins

    • Style

  • Our Legacy, ASICS & More: Browse This Season's Latest Drops

    • Style

  • Techy Jackets Gone Grandma — Literally

    • Style

  • Kappa's Football Jerseys? Undefeated. Its Fashion Jerseys? Promising

    • Style

  • A North Face Collaboration So Good, It Debuts on the Runway

    • Style

  • One Last Dance With Y/Project

    • Style

  • Crocs Made Rugged Barbour Jackets for Your Feet (EXCLUSIVE)

    • Style

  • Barbour’s Heritage Works As Hard As You Do

    • Culture
    • sponsored

  • Proenza Schouler at LOEWE Is Not a Question of Talent, It’s One of Time

    • Style

  • Dickies' Workwear Uniform Goes Corporate

    • Style

  • The Future Is DVF

    • Style
    • sponsored

  • When Skate Brand Meets Italian Sportswear, Denim Outerwear Is Inevitable

    • Style

  • The Menswear Destination Hidden In New York's Least-Stylish Neighborhood

    • Style

  • 9 Black Sneakers for Any Rotation

    • Sneakers

  • This Luxe French-Made Loafer Has Been sacai-fied

    • Style

  • Fleece Ain't Even Fleece Anymore — It's Better

    • Style

  • Cactus Plant Flea Market's Junya Silks Are a Secret

    • Style

  • This Inflatable Nike Jacket Is the Evolution of a Rare Grail

    • Style

  • The Secret to Umbro’s Rebrand? Pure Experimentation

    • Style

  • Fashion Week Was a Summons to Get Off on 9-to-5s—Or Get Out of Them

    • Style

  • 10 Years Later, Evan Kinori Is Still Designing for Evan Kinori

    • Style

  • No One Saw Stone Island's Newest Textile Magic Coming (EXCLUSIVE)

    • Style

  • Why Is Fashion Stuck In the Middle Ages?

    • Style

  • Cheap Monday x Landon Barker Is Chaos at its Best

    • Style
    • sponsored

  • Meet the Designer Turning Traditional Footwear Into Conceptual Chaos

    • Style

  • Wind? Rain? Snow? These Weatherproof Jackets Have You Covered

    • Style

  • Bamford Watches to K-Way Jackets: Inside Snoopy’s Huge 75th Anniversary (EXCLUSIVE)

    • Style

  • Avx Is the New Kid on the Block Backed by Rapper AntsLive

    • Style
    • sponsored

  • Forget Baseball Merch — Ralph Lauren Makes Sportswear Sartorial

    • Style

  • This Isn't Even grounds' Final Form

    • Style

  • Having Conquered the Earth, Luxury Labels Take the Sky

    • Style

  • BE@RBRICK's Got Its Own Crisp Levi's Jeans (EXCLUSIVE)

    • Style

  • Jonathan Anderson Revolutionized LOEWE. What’s Next?

    • Style

  • We Found The Best Overshirts to See You Through Spring and Summer So You Don't Have To

    • Style

  • To Cap a Huge 2025, Bad Bunny Strips Down to the Basics

    • Style

  • The Electrifying Pink Return of a Legendary Marc Jacobs Collaboration (EXCLUSIVE)

    • Style

  • How a 12-Year-Old A$AP Rocky Song Reawakened a Parisian Luxury Label

    • Style

  • BEAMS x Arc'teryx Is Greatness Epitomized

    • Style

  • Canada Goose & the Art of Endurance: When Fashion Faces Elements

    • Style
    • sponsored

  • Moncler Perfected Luxury Outerwear. With Leica, It Perfects Luxury Cameras (EXCLUSIVE)

    • Style

  • Fur Hats Don’t Go With Anything. And That's the Point

    • Style

  • These Are the Best BE@RBRICKs to Buy Right Now

    • Style

  • Moncler Grenoble FW25 Took Skiwear to New Universal Heights

    • Style

  • Why Is Everyone So Upset About Demna Taking Over Gucci?

    • Style

  • Will Demna Save Gucci?

    • Style

  • POST ARCHIVE FACTION, On & the Quest for Post-Athleisure Fashion (EXCLUSIVE)

    • Style

  • Standom Personified with Rich Fazo & Caitlyn Martinez

    • Culture
    • sponsored

  • These Jeans Are an Illusion. Their Ubiquity Is Not

    • Style

  • At Versace, Donatella Is Out & Miu Miu Is In

    • Style

  • Craving Color? These 8 Nike Field Generals Will Spice Up Your Palette

    • Sneakers
    • sponsored

  • Lacoste’s New Icon Frames Bring Heritage Style Into Focus

    • Style
    • sponsored

  • Polo Ralph Lauren Was Never Gone. But It's So Back

    • Style

  • Tyla, FKA twigs, Caroline Polachek… H&M’s Spring Line-up is Iconic

    • Style
    • sponsored

  • Les Deux Drops Limited Edition Yale Release With Zalando

    • Style
    • sponsored

  • Only the Miu Miu Boy's Club Could Include A$AP Rocky, Nettspend & Willem Dafoe

    • Style

  • When In Doubt, Go Jedi Mode

    • Style

  • Red-Carpet GAP Is Real — And Yours For $430

    • Style

  • Brain Dead Hijacked America’s Oldest Clothing Brand

    • Style

  • Workwear Pants That Are Clocking Overtime This Summer

    • Style

  • Workwear Jackets Work All Year Round

    • Style

  • Finally, Wales Bonner's Womenswear Gets the Spotlight It Deserves

    • Style

  • Don’t Be Fooled by the Floral Whimsy of Cecilie Bahnsen x The North Face

    • Style

  • Belts Are Everything Everywhere All at Once

    • Style

  • Forget Getting Rid of Bags: The Row Got Rid of Shoes

    • Style

  • In Frames We Trust: Maison Margiela x Gentle Monster's Cyberpunk Vision is Unveiled

    • Style
    • sponsored

  • No Shame In This Being Jonathan Anderson's LOEWE Swan Song

    • Style

  • Jil Sander Poaches Gucci Alum Who Reinvented Bally 

    • Style

  • At Coperni FW25, Fortnite-Playing Gamers Steal the Show

    • Style
Load More

Most Popular

  • These Classic Sneakers Should Be in Every Wardrobe

    • Sneakers

  • Around the World in Techwear: the Best Outdoor Clothing Brands You Need to Know

    • Style

  • Get the ‘GoodFellas’ Drip With A Knit Shirt

    • Style
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now